EDM on the Fairways and Dancing the Night Away... The Transformation of "Golf Courses That Know How to Entertain"

Ravier Belle Hosts EDM Dance Party for Three Years Running
Rosebian Gonjiam Offers Free Fried Chicken
Lake Side Features Chef Yeo Kyung-ok’s Special Menu

Golf courses are transforming into nightclubs on summer evenings. Music is played on the fairways, guests dance, and visitors can enjoy fried chicken as well as dishes crafted by renowned chefs before and after their rounds. With concerns mounting over declining visitor numbers, golf courses are breaking the mold by introducing unique and unconventional entertainment options to attract golfers.

According to the golf industry on July 14, key golf clubs in the Seoul metropolitan area and Gangwon Province are consecutively launching experiential events such as EDM parties, DJ performances, free food, and collaborations with famous chefs. This is a bold marketing strategy combining golf and entertainment in response to the ongoing decline in golf course visitors since 2024.

Ravier Belle Golf & Resort in Chuncheon, Gangwon Province, is transforming the golf course into the stage for a large EDM dance party. Starting July 19 and running through August 30, the club will hold the "Dunes Night, Dance!" EDM party every Sunday at 1:30 p.m. First introduced in 2024, this marks the event's third consecutive year.

Participants of "Dunes Night, Dance Night!" are enjoying and dancing at the Lavi Belle EDM party. Provided by Lavi Belle Golf & Resort

The EDM performance at the Ravier Belle Dunes Course, the first of its kind at a golf course in Korea, brings together about 1,000 golfers each year. After finishing their rounds, participants get to enjoy EDM music and dance under the summer night sky. This year, celebrated 1990s group R.ef, as well as Mighty Mouth, Park Gun, Kim Chang-yeol, and Jung Dong-ha, will take to the stage in support of the event. EDM DJ R2 will also energize the crowd.

The golf round itself is also more relaxed. Carts are equipped with awnings for shade, and five-seater carts are allowed onto the fairways. Players can even play music or dance during their rounds. The EDM party participation fee is 20,000 won, including beverages, beer, and light snacks. All proceeds from the entry fees will be donated to local residents near the golf course at year’s end.

Rosebian Golf Club Gonjiam, located in Gwangju, Gyeonggi Province, has blended night golf rounds with parties and games. Since it was acquired by Daekwang Group in 2023, this 27-hole public course has actively expanded its nighttime entertainment offerings. With a lighting system optimized for night play, the club now offers various specially themed events.

Since 2023, it has received strong responses by hosting 'DJ Night Parties' at its clubhouse. This innovative marketing approach, combining music and golf, invited participants to enjoy the DJ party and then head out for night rounds. The course also operated retro-themed snack stalls. This year, the club is offering free fried chicken to all participants in the third set of night rounds.

This is an overview of the 6th hole on the Rose Course at Rosebiang Golf Club Gonjiam. Provided by Rosebiang Golf Club Gonjiam.

The most popular event has been "Ring the Golden Bell" at the 6th hole on the Biang Course. If a team’s tee shot hits and rings the "Golden Bell" attached to a tree in the middle of the fairway, their green fees and cart fees are completely waived. Discount and package deals such as the "Triple 3" celebrating the club’s third anniversary and the "Yes! Afternoon 3355 Package" have also caught golfers’ attention.

Lake Side Country Club in Yongin, Gyeonggi Province, is betting on gourmet experiences. In collaboration with leading Korean-Chinese cuisine expert Chef Yeo Kyung-ok, the club is running a seasonal wellness-themed food event. Golfers can savor culinary creations such as jellyfish seafood salad, traditional Buddha’s bowl soup, Dong Po pork, stir-fried hanwoo sirloin with black pepper, and fish with XO sauce—all prepared by a celebrated chef and served inside the club.

Golf clubs with integrated leisure facilities are also focusing on expanding recreational activities. Bokwang Phoenix, Oak Valley, and Yongpyong Resort are drawing guests with a variety of events, including summer EDM parties, full moon night walks across the courses, and concerts.

A source in the golf industry explained, "In the past, course management and green fees were the primary criteria when choosing a golf club. Now, culinary options, live performances, and unique experiences are equally important competitive elements. As the competition to secure visitors intensifies, the trend of turning golf courses into entertainment spaces will accelerate even more."

This content was produced with the assistance of AI translation services.