Gyeonggi Provincial Garden 'SaeroSoop' Unveils Slogan and Emblem... Completion Set for December Next Year

Gyeonggi Province has unveiled the official emblem and slogan of “SaeroSoop,” the Gyeonggi Provincial Garden currently being developed in Bono-dong, Sangnok-gu, Ansan-si. The slogan, “Abandoned Land, Blooming Again,” along with the emblem, will be gradually applied to on-site guide boards and promotional materials.

SaeroSoop, which means “new forest” and “nature reborn,” is Gyeonggi Province’s flagship garden project that aims to transform the Ansan Siwha Landfill—once a site of waste and pollution—into a hub of ecological culture. The province is investing a total of 98.9 billion won to create a 450,000 square meter Gyeonggi Provincial Garden, with completion targeted for December 2027.

The official emblem is inspired by the shape of a butterfly, symbolizing the regeneration, recovery, and cyclical nature of SaeroSoop as it transforms from landfill to garden. Just as a butterfly connects flowers and forests, SaeroSoop is envisioned as a garden that links the city with nature and people with ecology.

The main slogans include “Abandoned Land, Blooming Again,” “A Newly Bloomed Garden in Gyeonggi Province, SaeroSoop,” and “Stories Told by Nature.” These slogans reflect the transformation of a former landfill into a garden woven into the daily lives of residents, highlighting the ecological, cultural, and recreational value that will unfold there.

A panoramic view of Gyeonggi Provincial Garden under development in Bono-dong, Sangnok-gu, Ansan City, Gyeonggi Province

Gyeonggi Province plans to gradually incorporate the SaeroSoop emblem into site guide boards, promotional materials, the official website, and the garden’s signage system to expand points of contact with residents. With this promotional effort, the province aims to develop SaeroSoop into a leading brand that represents Gyeonggi’s garden culture.

SaeroSoop began administrative procedures and design work in 2017, and construction started in July last year. In April of this year, the first phase—comprising a 180,000 square meter garden and a 400,000 square meter Ansan Reed Wetland—was opened to the public. The remaining sections are currently in the final stage of civil engineering, and large-scale planting is scheduled to begin this fall. The province plans to complete the garden facilities and center buildings and officially open SaeroSoop in 2028.

Lee Taeseon, Head of the Garden Industry Division at Gyeonggi Province, stated, “SaeroSoop is not just about creating a new garden; it is a symbolic space that breathes new life into abandoned land and returns it to the residents. Just like the butterfly motif in our emblem, we will do our utmost to ensure SaeroSoop grows into the leading brand spearheading a new era of garden culture in Gyeonggi Province.”

This content was produced with the assistance of AI translation services.