BTS to Host "The City" in Downtown New York with "Arirang" Theme

BTS. Provided by Big Hit Music

HYBE announced on July 10 that BTS will launch "The City Arirang - New York" in New York City, USA.

BTS will hold concerts at MetLife Stadium in the US on August 1 and 2. To celebrate the release of their new album "ARIRANG" and their world tour, the group will transform various locations across New York into cultural experience spaces from July 24 (local time) through August 3.

The Main Hall of Grand Central Terminal, which sees an average daily foot traffic of 750,000, will be decorated with an "ARIRANG" theme. From July 30 to August 3, the entire hall will be adorned, and red posters symbolizing the new album will be displayed throughout the subway station.

The "ARMY Yard" experience event will take place inside Vanderbilt Hall at the terminal. Stage outfits worn by BTS during their 2019 concert at Wembley Stadium in the UK will be exhibited. There will also be a program where participants can decorate T-shirts with the album logo and tracklist.

The Korean Cultural Center New York will operate a Korean brand experience zone. There will be a space to create smart device stickers, as well as pop-up booths for cosmetics brands, a bakery experience booth, and a photo zone.

Additional programs will include a random play dance session with local K-pop dance crews, a club welcome party, and collaborative events with food and beverage brands.

This content was produced with the assistance of AI translation services.