Hyungji Elite's Elite School Uniform Ranks No. 1 in 'Premium Brand Index' Student Uniform Category for 18 Consecutive Years

Participated in Shanghai Fashion Week for Seven Consecutive Years
First Korean Brand in the Industry to Enter the Japanese Market

Hyungji Elite announced on the 10th that its school uniform brand, Elite School Uniform, has won the top spot in the student uniform category of the '2026 Premium Brand Index (KS-PBI)', maintaining its number one position for the 18th consecutive year.

The awards ceremony, organized by the Korea Standards Association, was held on the 9th, with Namyong Kim, Executive Director at Hyungji Elite, attending as the award recipient. Elite School Uniform was highly praised for leading the trend toward simple and practical school uniforms, and for offering products with distinctive designs and high-quality materials that allow students to feel comfortable both at school and in everyday life. Furthermore, the brand was recognized for enhancing the global reputation of Korean school uniforms by becoming the first in the industry to enter the Japanese market earlier this year, following its achievements in China.

Elite School Uniform ranked first in the '2026 Premium Brand Index (KS-PBI)' student uniform category. The photo shows Namyong Kim, Head of Elite Business Division at Hyungji Elite (left), posing for a commemorative photo with Dongmin Moon, President of the Korean Standards Association, at the awards ceremony held on the 9th. Hyungji Elite

Elite School Uniform actively analyzes the lifestyle and daily patterns of teenagers and reflects these insights in product development. Building on its foundation of high-quality uniforms, the brand has diversified its lineup to include practical items such as hooded zip-ups, sweatshirts, hoodies, fleece jackets, and baseball-style casual wear and athletic uniforms focused on mobility, thereby expanding choices for both students and parents.

In particular, the company has further advanced the functionality of its uniforms by proactively incorporating premium fabrics. It has enhanced stretchability for all-day comfort, while also adding insulation and quick-drying capabilities to improve both mobility and wearability. For summer, cooling materials with moisture-wicking properties are used, while for winter, fabrics with strong heat-retention and lightweight characteristics have been applied.

The brand is also expanding globally. Having established a foothold in the premium school uniform market in China through its joint venture, Shanghai Elite, the company has participated for seven consecutive years in the Kids Fashion Show at Shanghai Fashion Week, gaining recognition for its brand value. Recently, Elite School Uniform became the first Korean company in the industry to enter Japan’s traditionally styled school uniform market. The brand began supplying casual-style uniforms to Kyoto Kokusai Junior and Senior High School, a renowned baseball school in Japan, and recently signed a supply contract with Osaka Geumgang International School as well.

A representative from Hyungji Elite stated, "We sincerely thank all our customers for their unwavering support, which has allowed us to remain number one in the Premium Brand Index's student uniform category for 18 years," adding, "With the pride and responsibility of being the leading brand, we will continue to create products that both students and parents can trust and choose."

This content was produced with the assistance of AI translation services.