[Tried and Tested] Say Goodbye to Flat Soda... 'Kloop Zero Soda' Stays Fresh for Up to Six Months

Zero-Calorie Carbonated Drink with Enhanced Sealing Can Cap
Featuring XO Lid Technology by Germany's Xolution
Plastic Cap with Slide Structure Applied
Can Be Resealed After Opening, Preserving Carbonation Longer

This is the season when heavy rain and scorching heat alternate. It is also the time when foods and beverages that cool you down and quench your thirst draw particular attention. Carbonated drinks, known for their refreshing sensation, are a top choice. As consumers increasingly seek healthier options while still enjoying their favorite foods and drinks, the 'zero' trend has firmly established itself in the carbonated beverage category.

Kleap Zero Soda with a resealable can cap

'Zero Soda,' the zero-calorie carbonated beverage from 'Kloop (CLOOP),' a drink brand operated by the brand developer Ignis, is a product that reflects this trend. What sets it apart from competing products in the same industry is its resealable can cap. Using the 'XO Lid' technology applied to the 500ml Zero Soda, the cap can be resealed after opening, allowing the carbonation to last longer.

When you lift one side of the black plastic cap with a certain amount of force, you hear a 'pop' sound as the carbonation escapes. Pushing out the folded plastic cap reveals an opening through which you can pour the contents into a cup or drink directly. Reversing these steps allows the can to be resealed, preventing any leakage even if the can is turned upside down. For consumers trying the product for the first time, opening the can provides a unique and enjoyable experience. However, it should be noted that even adults need considerable strength to lift the plastic cap, and the popping sound when the can is opened may be louder than expected and could be surprising.

The XO Lid was developed by Xolution, a German packaging technology company acquired by Ignis in 2022. According to the company, this enhances the can's sealing power, which can keep the carbonation fresh for up to six months. Since aluminum cans are highly recyclable, expanding their use can increase satisfaction among those who value consumption with environmental considerations in mind.

The Kloop Zero Soda lineup includes a 500ml range with flavors such as peach, grape, lemon, green apple, soda, and pineapple, and a 250ml range featuring peach, grape, lemon, green apple, soda, and red apple flavors. Among these, I sampled the 500ml soda-flavored product; as soon as the can was opened, a vibrant soda aroma filled the air, and the beverage itself was similar to soda-flavored drinks popular in Korea and Japan. Most importantly, all of these products are zero-calorie carbonated drinks with no sugars or colorants, allowing consumers to enjoy a refreshing sensation without worrying about the ingredients.

Kloob Zero Soda Lineup

According to ranking analysis from research agency Embrain's Purchase Deep Data, carbonated drinks have become the leading product in the zero-beverage market, surpassing sports drinks, energy drinks, and vitamin drinks. Across all age groups, from those in their teens and twenties to those in their sixties, carbonated drinks were found to be the most preferred type of zero beverage.

Kloop is also strengthening its position in the highly competitive beverage market by building a customer base around its popular products 'Asabi Soda' and Zero Soda, which have surpassed a cumulative sales volume of 70 million bottles. Based on Xolution's resealing technology, the company is also expanding its global business, particularly in Europe. In April, it began construction of an integrated production and R&D center in Dachau, Germany. Once completed, this facility will enable annual XO Lid production capacity to increase more than sixfold, reaching about 600 million units per year compared to the current output. An Ignis representative stated, "Depending on future market demand, we plan to further expand our production capacity on the same site through additional facility investment, ultimately reaching up to 1 billion units annually."

This content was produced with the assistance of AI translation services.