[NC] "Led by P1Harmony"... FNC Entertainment Expected to Rebound with Multi-IP System View original image

There is an analysis that FNC Entertainment is entering a phase of improved performance by building a multi-IP system, driven by the global fandom expansion of P1Harmony and the growth of new artists.


On July 9, Changyun Park, a researcher at GL Research, stated, "FNC Entertainment is entering a new stage of growth as P1Harmony's global expansion and the monetization of new artists are progressing simultaneously. Based on a stable business structure centered on multiple IPs, we expect mid- to long-term performance improvement to continue."


The main growth driver is P1Harmony. P1Harmony is rapidly expanding its global fandom, particularly in North America, and has been increasing its recognition by participating in major North American festivals after reaching 4th place on the Billboard 200 chart. In the second half of the year, they plan to strengthen their presence in the domestic and Asian markets through the release of a new album, and in November, they will hold their first-ever arena concert in Japan since debut, continuing to expand the scale of their performances.


The growth of next-generation artists is also accelerating. Ampers&One is expanding its global activities, starting with a European tour. AMP is targeting overseas markets by securing concert schedules in North America and Asia from the early stages of their debut. Lipwoo Choi is also rapidly growing his fandom based on high album sales, positioning himself as a next-generation core IP.


Researcher Park analyzed that, thanks to the growth of these new artists, FNC Entertainment is establishing a multi-IP system that reduces its dependence on any single artist.


He also predicted that improvements in the company's business structure will support performance recovery. FNC Entertainment is restructuring its business to focus on music and management, while expanding the share of revenue from concerts, merchandising, and fandom-based sales. In particular, as the monetization of new artists becomes full-scale in 2027, the leverage effect on results is expected to increase further.



Researcher Park said, "FNC Entertainment is entering a new phase of growth as P1Harmony's global expansion and the monetization of new artists proceed simultaneously, and mid- to long-term improvement in performance will continue based on a stable business structure centered on multiple IPs."


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