Proven Popularity of "Fully Developed Infrastructure" Complexes in the Market Focused on Owner-Occupiers:
Convenient Access to Transportation, Education, and Shopping

258-Unit Project in the Heart of Daeyeon-dong Offers Rare Flat-Land Location
Gallery Scheduled to Open in July

As the real estate market shifts toward a focus on owner-occupiers, demand is intensifying for "fully developed infrastructure" complexes in urban centers that allow residents immediate access to essential amenities—such as education, shopping, and transportation—upon moving in. These complexes attract significant attention from consumers, particularly because their infrastructure is already firmly established, enabling high residential satisfaction and a comfortable living environment from the outset. As a result, interest from end-users seeking convenient housing is heating up.


In fact, subscription demand is high in areas with proven infrastructure. According to Korea Real Estate Board's Cheongyak Home, in December last year, "Hanwha Forena Busan Daeyeon" received 1,155 first-priority applications for just 55 general units, resulting in a competition rate of 21 to 1. The complex is conveniently located near Kyungsung University–Pukyong National University Station on Busan Subway Line 2, making it easy to access both the university commercial district and the infrastructure around Namcheon Station.


An industry insider stated, "Complexes built in areas with established residential infrastructure are well-positioned to attract demand from those looking to upgrade from older to newer housing," adding, "They are showing strong performance in the presale market, further proving their value."


Amid increasing uncertainty in the market, there is a growing trend toward "proven locations" in city centers where residents can live comfortably from the moment they move in, rather than relying on vague future value or upcoming development in new towns. Unlike emerging residential areas that often suffer from a lack of initial infrastructure, fully developed urban centers have no such risks and are recognized for their superior ability to protect asset value.

Doosan Construction, 'Doosan We’ve The Zenith Daeyeon' Rendering Image

Doosan Construction, 'Doosan We’ve The Zenith Daeyeon' Rendering Image

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Against this backdrop, "Doosan We've the Zenith Daeyeon," supplied by Doosan Construction in the Daeyeon-dong area of Nam-gu, Busan, is gaining attention as a prime example of a complex with fully developed infrastructure. The project consists of two buildings with a maximum of 42 above-ground floors and five basement levels, totaling 258 units, of which 176 units with exclusive areas of 59 to 84 square meters will be offered for general sale. Developed through the Dongsung High Town street housing redevelopment project, this complex is located at the heart of Daeyeon-dong, an area already equipped with a wide array of essential amenities.


The complex boasts excellent transit connectivity, with Motgol and Daeyeon stations on Busan Subway Line 2 within walking distance, and easy access to Suyeong-ro, Beonyeong-ro, and urban expressways for convenient travel in and out of the city. The area offers a dense cluster of elementary, middle, and high schools within walking distance, as well as excellent access to the Namcheon-dong private education district. Administrative, financial, and medical facilities—such as Nam-gu District Office, Motgol Market, and major hospitals—are also concentrated nearby. Residents can also enjoy green spaces like the UN Memorial Park and Peace Park, enabling immediate enjoyment of diverse infrastructure upon move-in.


The school district is another key advantage. Prestigious schools such as Daeyeon Elementary School, Daeyeon Middle School, Daeyeon High School, and Yemoon Girls' High School are located within walking distance or nearby, creating a strong academic atmosphere. Additionally, the complex offers excellent access to the Namcheon-dong private education district, renowned as one of Busan’s top educational hubs, as well as proximity to Nam-gu Library, Pukyong National University, Kyungsung University, and a variety of other educational infrastructure.


Furthermore, the complex’s location on flat land is a distinct advantage in Busan, a city known for its hilly terrain. In particular, the Daeyeon-dong area features many gentle slopes along Hwangnyeongsan and Geumryeonsan, making flat-land apartments especially rare and desirable.



The gallery for "Doosan We've the Zenith Daeyeon" is scheduled to open in July.


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