MCT and KTO Extend "100×100 Project" Voting Until the 17th
10,000 Tourist Attractions to Be Discovered Nationwide
by Selecting 100 Destinations for Each of 100 Themes

The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization announced on July 7 that they would extend the public voting period for the "100×100 Project for Discovering Korea's Famous Places" until the 17th. This decision follows the participation of more than 30,000 people within one week since voting began on June 29.

Promotional image for the Korea Tourism Organization's '100×100 Project for Discovering Korea's Famous Sites'. The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization extended the voting period to the 17th after public participation in the vote exceeded 30,000 within one week of the opening. Korea Tourism Organization

Promotional image for the Korea Tourism Organization's '100×100 Project for Discovering Korea's Famous Sites'. The Ministry of Culture, Sports and Tourism and the Korea Tourism Organization extended the voting period to the 17th after public participation in the vote exceeded 30,000 within one week of the opening. Korea Tourism Organization

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The "100×100 Project" is a participatory initiative in which 100 travel experts select 100 travel themes, and the public votes to identify 100 notable destinations for each theme—ultimately discovering a total of 10,000 representative tourist attractions across Korea.


The voting topics are organized into 100 subcategories under eight major themes: architecture, leisure·sports·experiences, nature·ecology, lifestyle, K-content, culture·arts·tradition, gastronomy, and travel preferences. The selection ranges from unique topics such as "Gukbap and Hangover Soup" and "Places Ideal for Spacing Out," to themes reflecting inbound tourism trends like "K-pop Pilgrimage" and "K-Scene."


Local governments across the nation are also hosting engagement events linked to regional tourist attractions. Cities such as Gimhae and Miryang in South Gyeongsang Province, and Gimcheon in North Gyeongsang Province, are running citizen participation events. The Ministry and the Korea Tourism Organization are sharing exemplary promotional cases with all 226 local governments to broaden collaboration.


The public can participate in the vote through the "Travel Month" website on Korea Tourism Organization's "Korea Travel" platform. After selecting a subcategory of interest under one of the eight major themes, voters can cast their ballots for their preferred destinations and are automatically entered into a prize draw. Prizes include LG StanbyME Go, CJ dining gift cards, Onnuri gift certificates, and convenience store vouchers.



Kim Seok, Director of the Domestic Tourism Division at the Korea Tourism Organization, stated, "With 30,000 people participating just a week after voting began and continued inquiries from local governments about collaboration, the campaign is clearly spreading nationwide. We will intensify our follow-up publicity to ensure the voting results lead to actual travel and regional tourism revitalization."


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