Elevating the Prestige of Milyang Tourism... First '2026 Tourism Stars' Awards Ceremony Held

Discovering and Fostering Outstanding Local Tourism Businesses
Providing Reliable Information to Tourists

Milyang City has launched its first tourism certification system to systematically foster the region’s leading tourism content and strengthen its competitiveness as a tourism city brand.

On July 7, the city held an awards ceremony for the inaugural official tourism certification, '2026 Milyang Tourism Stars,' during the 'Staff Communication Day' event at the City Hall auditorium.

'Milyang Tourism Stars' is a new initiative introduced this year to discover and foster outstanding local tourism businesses, while providing reliable information to tourists.

After an open call for businesses in the fields of accommodation, food, cafes, and experiences, the city conducted document screenings, on-site evaluations, and expert reviews to select the businesses with the highest scores in each category.

Four Locations Selected for the First Official Tourism Certification '2026 Milyang Tourism Star'.
[Image courtesy of Milyang City]

The businesses selected this year are The Ban Hotel (accommodation), Jeil Gopchang (food), Step Roastery (cafe), and Red Apple Farm (experience). Each of the selected businesses received a plaque of recognition.

The city plans to further promote these certified businesses by attaching certification plaques and featuring them prominently on Milyang City's official tourism website, social media channels, and tourism promotional materials.

In addition, the city intends to link this initiative with various marketing projects, such as the 'Fall in Love with Milyang Half-Price Travel' campaign, to develop it into a flagship tourism brand.

An Byeonggu, Mayor of Milyang City, stated, "Milyang Tourism Stars will provide tourists with a reliable standard of tourism quality and give the local tourism industry an opportunity to enhance service competitiveness and boost pride. We will continue to discover and nurture outstanding tourism businesses to further enhance the brand value of Milyang."

Meanwhile, to promote 'Milyang Tourism Stars,' the city will run an SNS event for tourists called 'Collect Milyang Tourism Stars!' until August 15.

Forty participants who visit the selected businesses and post proof on SNS will be randomly chosen to receive Naver Pay points worth 20,000 won each.

Through the tourism quality certification system, Milyang City aims to boost the competitiveness of its local tourism industry and elevate its status as a tourism city brand.

This content was produced with the assistance of AI translation services.