Shinhan Financial Group Commits to Strengthening AX Execution: "We Must Lead Future Financial Innovation"
'2026 Second Half Management Forum' Held on July 3-4
Slogan: "Dynamic Shinhan, Overwhelming Immersion"
Chairman Jin Okdong: "Leaders Must Take the Initiative in Using AI"
Shinhan Financial Group has reaffirmed its commitment to strengthening its market position and enhancing its execution capabilities in artificial intelligence transformation (AX).
Jin Okdong, Chairman of Shinhan Financial Group, is giving a review at the '2026 Second Half Management Forum' held on the 4th at Shinhan Bank Blue Campus in Yongin, Gyeonggi Province. Shinhan Financial Group
View original imageShinhan Financial Group announced on July 5 that it held the '2026 Second Half Management Forum' at the Shinhan Bank Blue Campus in Yongin, Gyeonggi Province, on July 3 and 4.
The event’s slogan was "Dynamic Shinhan, Overwhelming Immersion." Over the course of the two-day, one-night forum, around 300 members of the group’s management team engaged in discussions focused on advancing market position and achieving AX.
On the first day of the management forum, a lecture was held under the theme "Shinhan’s Current Status as Viewed from the Outside." Participants shared a sense of urgency, agreeing that "if we don’t change now, there is no future." Jin Okdong, Chairman of Shinhan Financial Group, emphasized, "We must lead market competition and the future of financial innovation based on Shinhan’s unique dynamism."
During the discussion sessions, Shinhan Financial Group’s in-house developed AI agent acted as the "red team." The AI agent analyzed the discussion in real time and presented various counterarguments and alternatives. It also provided feedback on pre-assigned tasks and evaluated the group presentations.
On the second day, the group reviewed its current status based on the AX diagnostic results. This was followed by sharing plans for the second half of the year to advance as an AI-native company.
During presentations by subsidiaries on their own AI agent use cases, the group identified both the innovative achievements in their core businesses and the changes in the way they work, recognizing the necessity for AX across the entire organization. An AI agent experience booth was also set up at the venue, enabling executives to try out various AI solutions firsthand.
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Chairman Jin stated, "Simply having determination and resolve is not enough to achieve our goals." He stressed, "Beyond developing differentiated products and services, we must set challenging targets based on engagement and teamwork." He added, "Leaders should start by leveraging AI to strengthen their own capabilities, and I hope everyone will create their own proud stories in the second half of the year."
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