Summer Edition of Black Friday Also Underway

KT Alpha Shopping announced on July 3 that it will host the 'Grand 14 Festa', a customer appreciation event offering the largest benefits of the first half of this year, to celebrate its 14th anniversary. The event runs until July 31. In addition, the company will also hold its summer edition of Black Friday, the 'Summer Black Friday'.


To mark its 14th anniversary, KT Alpha Shopping has prepared a variety of customer appreciation events. During the event period, every customer who posts a congratulatory comment for the 14th anniversary will receive 1,000 won in reward points, and the first 1,000 customers each day will receive a 14% discount coupon.


KT Alpha Shopping 14th Anniversary 'Grand 14 Festa' Celebration. KT Alpha

KT Alpha Shopping 14th Anniversary 'Grand 14 Festa' Celebration. KT Alpha

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Additionally, there is a special benefit for purchasing customers: 14 lucky winners will be selected to receive a 1g gold bar through a drawing. With the full-fledged summer season approaching, KT Alpha Shopping is also launching the 'Summer Black Friday' fashion event. This summer edition of Black Friday is designed to meet the demand from customers who wish to purchase not only summer apparel but also higher-priced winter clothing in advance at reasonable prices. The event will feature uniform prices ranging from 29,900 won to 59,900 won, as well as the lowest prices offered on broadcasts, and customers can purchase end-of-season items at discounts of up to 70%.


KT Alpha Shopping's premium women's fashion private brand 'Letoua' will also offer both SS season items and off-season products at exceptional prices. The Letoua Smocking Pleats Blouse set of two will be available at a special price in the 10,000 won range, and a variety of off-season clothing, including the Letoua Wool Handmade Coat & Padded Vest set, the Letoua Faux Mink Hood Long Coat, and the Chosen European Wool Jacket, will be offered at reasonable prices.


In addition, the company will focus on apparel made from summer-specialized materials such as cooling fabrics and linen, perfect for keeping cool during the hot summer. The event lineup includes summer fashion brands such as Jackfield, Beverly Hills Polo Club, and Lancetti, as well as sports and leisure products from Millet Golf, Castelbajac, and Hummer, targeting summer fashion demand.



Yoonhee Gye, Head of T-Commerce Business Group 2 at KT Alpha Shopping, said, "To celebrate our 14th anniversary and thank our customers for their continued support, we have prepared the biggest shopping benefits yet along with the 'Summer Black Friday' fashion event. We aim to increase customer satisfaction by offering not only the opportunity to purchase popular winter items in advance at reasonable prices, but also a wide range of summer season apparel."


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