[Today's New Product] Premium Jajang Ramen Made with Beef Tallow... Samyang Foods Launches "Jjareureu"

Noodles Fried in Beef Tallow and Rich Beef Flavor

Pre-orders Open on Samyang Foods Official Online Store Until July 5

Available Nationwide Through Major Distribution Channels Starting July 8

Samyang Foods announced on July 1 that it will launch “Jjareureu,” a premium jajang ramen made with beef tallow.

The new product features noodles fried in beef tallow and a savory jajang soup base enhanced with a roasting method, topped with generous beef dice flakes to deliver a deep and rich beef flavor. It is also designed with a cooking method that does not require draining the water, allowing consumers to fully enjoy the broth infused with beef tallow from the fried noodles.

Samyang Foods will hold a pre-order event for Jjareureu on its official online store until July 5. Starting from July 8, the product will gradually become available through major distribution channels, including large supermarkets and convenience stores nationwide. The company also plans to host a Naver Live broadcast and run various consumer promotions in conjunction with the launch.

Beef tallow-fried noodles are a signature manufacturing technique of Samyang Foods and a key factor that adds depth and savory flavor to its noodles. After reinterpreting its beef tallow heritage in a modern way with the recent launch of “Samyang 1963,” Samyang Foods now aims to expand this heritage into the jajang ramen category with Jjareureu, strengthening its premium product lineup.

A representative from Samyang Foods stated, “We plan to continuously introduce differentiated products using beef tallow, further expanding our beef tallow heritage and enhancing our competitiveness in the premium ramen market.”

This content was produced with the assistance of AI translation services.