CU Holds Noodle Special Sale with Up to 77% Off... "Cheat Key Rich Shrimp Soup Noodles" for 480 Won

Noodle Discount Event Throughout July for the Summer Vacation Season

On June 29, BGF Retail announced that its convenience store chain CU will hold a large-scale noodle discount event, centered on ramen, throughout July to coincide with the summer vacation season.

First, on July 8, CU will launch a new product, "Cheat Key Rich Shrimp Soup Noodles," following the recent release of "Cheat Key Real Cream Buldak Flavor." "Cheat Key" is a ramen brand that offers a familiar flavor profile with an added unique kick, aiming for a deeper and richer taste than ordinary ramen. Both products will be available at a 30% discount throughout July when purchased with Naver Pay Money/Points or a BC Card.

A CU representative is introducing discounted products for the July ramen special sale. Photo by BGF Retail

On "Cheat Key Day," held every Sunday in July, customers who scan their Pocket CU membership QR code and pay with Naver Pay Money/Points or a BC Card can receive discounts of up to 77%. For example, "Cheat Key Rich Shrimp Soup Noodles" can be purchased for as low as 480 won.

CU will also introduce its "Mix & Match" event, allowing customers to freely combine and purchase popular cup ramen varieties. The promotion covers a total of 21 products, including Nongshim Shin Ramyun Rose, Shin Ramyun Tumba, Ottogi Jin Jjambbong, Jjasyulleng, Samyang 1963 Uji Pa Gae Jang, and the Taenggeul series, among others.

With the "More is Better" benefit, customers receive a 30% discount when purchasing three or more, and a 40% discount when purchasing five or more. If a customer buys five, scans the Pocket CU membership QR code, and pays with a BC Card or NH Nonghyup Card, an additional 10% discount applies, making it possible to purchase at up to half off the original price.

Bagged ramen bundle promotions will also be strengthened. CU will offer discounts on 22 major bagged ramen bundle products, including Nongshim Ansungtangmyun, Ottogi Jin Ramen Mild, Samyang Carbo Buldak Bokkeum Myun, and Paldo Bibimmyeon. In addition to the base discount, customers who scan their Pocket CU membership QR code and pay with an NH Nonghyup Card or a Samsung Card will receive an additional 30% discount, for a total discount of up to 58%.

Hwang Jiseon, Head of Processed Foods at BGF Retail, said, "We have prepared a variety of benefits, not only for popular products but also for differentiated ramen, in anticipation of the spike in ramen demand during the vacation season. We will continue to expand related promotions so that customers can enjoy new product experiences and highly satisfying benefits."

This content was produced with the assistance of AI translation services.