Turtle Island Development Council and Wave Park Aim to Boost Commercial Vitality and Tourism with Wave Park Discount Voucher Program

Wave Park Ticket Delivery Ceremony. Photo by Wave Park

The Turtle Island Development Council and Wave Park announced on June 26 that they will launch the "Wave Park Water Playground Discount Voucher Support Program" to revitalize the local economy, attract tourists, and boost the surrounding commercial district.

Recently, local governments and tourism facilities have been expanding win-win programs aimed at mutual growth with local commercial areas. In particular, marketing initiatives that combine discount benefits with region-linked events are actively being pursued to extend tourists' stay duration and stimulate regional consumption.

This program is designed to attract new customers to Wave Park, the leading marine leisure tourism facility in the Seoul metropolitan area, while also reducing the financial burden for family visitors and invigorating the Turtle Island commercial district. The council planned the project not only to offer simple discounts but also to serve as a model for local community contribution, ESG management, and collaborative growth with regional organizations.

The distribution of discount vouchers targets a wide range of regions and social groups. In Siheung City, recipients include local merchant associations such as Baegot-dong and Neunggok-dong, as well as members of "Sihung Moms' Chat (Simamsu)," the city's largest online parent community. The coverage extends to neighboring cities, including the Ansan Merchant Association, the Bandae Island Merchant Association, apartment residents' associations such as Hillstate, leadership groups from various complexes, and the Seohee Star Hills 1, 2, and 3 complexes in Hwaseong—located about a 35-minute drive from Turtle Island and known for high family outing demand—along with their nearby merchant groups. In addition, the program considers welfare blind spots by including labor unions from private hospitals and public institutions with limited weekday leisure opportunities, small business owners and industrial workers in the Banwol and Sihwa Industrial Complexes, and children in child welfare and daycare facilities who have fewer opportunities to visit large aquatic parks.

Through this initiative, the council expects to attract new customers to Wave Park, secure weekday visitors, increase the resident population on Turtle Island, boost sales in nearby commercial areas, and create promotional effects by leveraging online communities and local organization networks. In particular, by encouraging repeat visits from family groups, the goal is to establish Turtle Island as a "premier family tourist destination in the metropolitan area" and further develop it into a sustainable regional win-win model.

Lee Jugun, Director of the Turtle Island Development Council, stated, "This discount voucher support program is a win-win initiative designed to ensure all community members—including merchants, residents, workers, and children in welfare facilities—can benefit. We will continue to expand this cooperative model of growth between Wave Park and the local community, making Turtle Island a leading hub for tourism and leisure."

Meanwhile, Siheung Wave Park, located on Turtle Island in Siheung, Gyeonggi Province, is the first artificial surfing park in Asia and features the world’s largest artificial surfing facility, covering approximately 166,000 square meters. With amenities such as a surfing zone, a large outdoor swimming pool, and a kids' pool suitable for toddlers, it is particularly popular with families. It also hosts the WSL Siheung Korea Open International Surfing Competition, cementing its status as a major hub for water leisure activities both domestically and internationally.

This content was produced with the assistance of AI translation services.