"Proposing Guidelines for Healthy Eating Habits and Plant-Based Nutrition"

On June 26, Hanmi Science announced that it will launch the "Good Spike" campaign in collaboration with nutritionist Minji Kim, utilizing its "Full Soy Milk The Rich Domestic Soybean Soy Milk" product.


This campaign has been planned to provide accurate information on healthy eating habits and criteria for choosing soy milk together with a nutrition expert, while also helping consumers establish healthy daily routines.


HanmiScience is launching the 'Good Spike' campaign in collaboration with nutritionist Minji Kim, utilizing the 'Complete Soy Milk The Rich Domestic Bean Soy Milk'. HanmiScience

HanmiScience is launching the 'Good Spike' campaign in collaboration with nutritionist Minji Kim, utilizing the 'Complete Soy Milk The Rich Domestic Bean Soy Milk'. HanmiScience

View original image

The campaign slogan, "The Twist of Spike, Make It a Good Spike with Full Soy Milk!", contains the message of promoting a healthier daily life through healthy eating habits and balanced nutritional choices.


Nutritionist Minji Kim will participate in the campaign as the brand model and nutrition advisor, contributing to the development of content that highlights the importance of healthy eating and plant-based nutrition.


Hanmi Science, together with Minji Kim, plans to present content on criteria for choosing soy milk, nutritional information, and health routines that can be easily practiced in daily life by consumers.


Through this campaign, Full Soy Milk proposes healthy criteria for choosing soy milk to consumers. The campaign will introduce ways to consume plant-based nutrition in a more balanced way, focusing on products made using the whole-soybean grinding method with domestic soybeans.


The Full Soy Milk The Rich lineup consists of high-content soy milk products based on domestic soybeans, featuring the whole-soybean grinding method to retain the natural nutrition of soybeans. Through a lineup focused on unsweetened and low-sugar products, the brand provides nutritional solutions tailored to consumers' health management needs.



A Hanmi Science representative stated, "We will continue to support consumers in building healthier daily lives through a variety of content and campaigns based on our expertise."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily. All rights reserved. Unauthorized AI training and use prohibited.

Today’s Briefing