Parksi Games Nears 60 Million Cumulative Downloads for Casual Games

The total cumulative downloads of casual games developed by DoubleUGames' subsidiary, Parksi Games, and its affiliated studios are on the verge of surpassing 60 million.

According to DoubleUGames on June 25, the global cumulative downloads of casual games developed by its subsidiary Parksi Games and its affiliated studios reached 59.4 million as of last month.

To date, Parksi Games has completed development of a total of 63 casual game titles. The company enhances development and operational efficiency by verifying early user responses and monetization metrics for each game, then focusing marketing investments on titles that demonstrate strong performance.

Parksi Games operates three in-house game development studios: Wind Games, Studio Sky, and Kite Games. Leveraging the development capabilities of each studio, Parksi Games is speeding up the release of new titles and diversifying its game portfolio.

Parksi Games’ casual games are built around an in-app advertising (IAA) centric revenue model. As the user base grows, the opportunity for ad exposure increases, which in turn drives revenue growth. Parksi Games achieved its first-ever quarterly operating profit in the first quarter of this year since its establishment.

A DoubleUGames representative stated, “Based on our multi-studio system, we will continue to diversify genres and target audiences, creating sustained growth momentum in the global casual game market.”

This content was produced with the assistance of AI translation services.