"135 Units Worldwide"
BMW 7 Series Nero Lusso Makes Its Korean Debut

BMW Group Korea announced on June 24 that it will showcase 13 models, including the next-generation premium all-electric Sports Activity Vehicle (SAV), "The New BMW iX3," and a global limited edition making its Korean debut, at the "2026 Busan Mobility Show" to be held at BEXCO in Haeundae-gu, Busan on June 26.


From Limited Editions to Ultra-High Performance: 13 Models to Heat Up the BMW Busan Mobility Show View original image

BMW will unveil the "BMW 7 Series Nero Lusso Edition," a global limited edition of 135 units, for the first time in Korea. The company will also present the first mass-produced model from its future-oriented "Neue Klasse" line, "The New BMW iX3," the "BMW i7 M70 xDrive M Performance Two-Tone Edition"—a luxury, high-performance, all-electric sedan featuring an eye-catching individual two-tone exterior color—and the ultra-high-performance flagship SAV "BMW XM Label," among a total of seven models on display.


MINI will present special edition models that emphasize the brand’s unique character and exclusivity, as well as its electrified and internal combustion engine lineups.


The display will include four models: "The All-Electric MINI JCW Aceman," the first pure electric model from the high-performance JCW brand; "The All-Electric MINI JCW Summer Edition," which adds a summer vibe; and "The All-Electric MINI Cooper SE Paul Smith Edition," a collaboration with legendary British designer Paul Smith.


From Limited Editions to Ultra-High Performance: 13 Models to Heat Up the BMW Busan Mobility Show View original image

BMW Motorrad will showcase the high-performance super sports motorcycle "BMW M 1000 RR" and the "BMW M 1000 R," a high-performance roadster motorcycle designed for dynamic riding performance.



Hansyoun Han, President and CEO of BMW Group Korea, stated, "The Busan and Gyeongnam region is one of the most important markets for BMW Group. We have prepared a diverse range of models to provide our long-standing customers with an even richer brand experience, while also allowing them to directly experience the future vision and innovative technologies that BMW Group is preparing."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing