Broadcast Suspension Threat from June 29 Round of 32...
JTBC Representative Negotiates in Switzerland
Sharp Rise in Rights Fees, Corporate Rehabilitation Filing
JTBC's Structural Limitations Exposed

JTBC, which is broadcasting the North and Central America World Cup, is in conflict with FIFA over the payment of broadcasting rights fees.


Yonhap News Agency

Yonhap News Agency

View original image

According to Japan's TBS on June 23, JTBC failed to pay a portion of the contract fee for this tournament to FIFA by the deadline. This is due to increased financial pressure resulting from a sharp rise in broadcasting rights fees, as well as difficulties in monetizing rights such as sponsorship and resale. Last week, JTBC filed for corporate rehabilitation procedures with the court.


If the payment is not made, TV broadcasts of matches in Korea after the Round of 32 knockout stage, which begins on June 29, may be suspended. JTBC holds the exclusive broadcasting rights for all matches of this tournament in Korea. Since the Korean national team still has a chance to advance to the Round of 32, there is a possibility that Korean fans may not be able to watch their team's matches on TV.

Kim Hwan, commentator, Bae Sungjae, caster, and Park Jisung, commentator, are posing at the JTBC '2026 FIFA CONCACAF World Cup' press conference held on May 21 at Ambassador Seoul Pullman in Jung-gu, Seoul. Photo by Yonhap News Agency

Kim Hwan, commentator, Bae Sungjae, caster, and Park Jisung, commentator, are posing at the JTBC '2026 FIFA CONCACAF World Cup' press conference held on May 21 at Ambassador Seoul Pullman in Jung-gu, Seoul. Photo by Yonhap News Agency

View original image

Currently, the JTBC representative in charge has traveled to Switzerland, where FIFA headquarters is located, to negotiate the continuation of broadcasting. In response to TBS's inquiry, JTBC stated, "We cannot confirm." However, the following day, JTBC issued an official announcement saying, "We plan to broadcast all matches through the final without any disruptions."



World Cup Broadcast at Risk of Suspension... JTBC Fails to Pay FIFA Rights Fees View original image


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing