LG Electronics Launches Daily "Up to 61% First-Come, First-Served Flash Deals" on LGE.com
Special Flash Sale on Over 7,600 Units Including TVs, Air Conditioners, and Washing Machines
Double Membership Points on Purchase and Subscription Amounts, Plus Additional Benefits
LG Electronics is continuing to roll out bold promotions on its official online store, LGE.com, buoyed by the enthusiastic response to its large-scale company-wide campaign this month, the “National Representative Home Appliance Festival to Cheer the Nation.”
According to an announcement made on June 23, since June 15, LG Electronics has been offering daily flash sales on select models through LGE.com, with limited quantities available on a first-come, first-served basis and discounts of up to 61%. Up until the previous day, a total of approximately 4,800 units of 17 different home appliance models had been sold at special prices. By July 6, the company plans to offer daily flash deals on a total of 7,600 units across 29 models in product lines including TVs, air conditioners, washing machines, refrigerators, air purifiers, and vacuum cleaners. Notably, on the first day of the flash deal event, all 300 units of the “LG NANO 4K UHD AI TV” sold out completely.
Due to increased demand for stand-type TVs amid recent global sporting events, two models—the “LG OLED AI” (model OLED77B6BS) and the “LG QNED evo AI” (model 85QNED92AGS)—have been prepared in limited quantities of 50 and 60 units, respectively, and are expected to sell out quickly. Each day’s upcoming flash deal models can be checked on the LGE.com event page.
In addition to price discounts, LG Electronics has further reduced the effective purchase price by allowing overlapping benefits from financial and membership perks. The main promotion also includes “double membership points on purchase and subscription amounts by tier,” with this benefit available in combination with others. Customers using the “LGE.com Shinhan Card,” a private label credit card (PLCC), can receive an additional discount of up to 10% on their bill.
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Meanwhile, the LG Electronics Membership application is running a KakaoTalk sharing event for the National Representative Home Appliance Festival to Cheer the Nation. As of June 21, approximately 11,200 people had participated, and a prize draw will select 5,000 winners to receive gifts. From July 1 to July 13, customers can also apply for the Best Shop July Promotion New Coupon Pack, which offers discounts for regular purchases at Best Shop locations nationwide (including department store branches) and additional membership points for subscription contracts.
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