Shinsegae Opens Dedicated Jewelry Hall on Gangnam Branch’s First Floor... 10 New Brands Introduced

Renovated Jewelry Store in Front of Gate 3
Space Nearly Doubled Compared to Before
Customized Service Allows Selection of Design and Materials

Shinsegae Department Store announced on the 21st that it has opened a dedicated jewelry hall on the first floor of its Gangnam branch.

Shinsegae Department Store Gangnam Branch 1st Floor Jewelry Specialty Hall. Photo by Shinsegae Department Store

The existing jewelry store in front of Gate 3 has been renovated, with its area nearly doubled compared to before. Out of a total of 17 brands (MD), 10 are newly introduced brands. The new brands include KIRIN, Messika, Artus Bertrand, Liolet, Pomellato, Acredo, Spinelli Kilcollin, Noonie, Banjoae, and Frit. Additionally, a customized service has been introduced, allowing customers to select designs and materials themselves.

To celebrate the opening of the jewelry hall, a variety of shopping benefits have also been prepared. From June 26 to July 5, customers who purchase watch or jewelry items with a Shinsegae affiliated card will receive Shinsegae Rewards benefits of up to 7% depending on the purchase amount. In addition, a KRW 30,000 discount coupon usable at participating brands will be provided.

A representative from Shinsegae Department Store stated, "As criteria for purchasing jewelry diversify to include brand, design, and material, the importance of professional curation is growing," adding, "Through the Gangnam branch’s jewelry hall, we will offer a differentiated jewelry shopping experience tailored to our customers’ tastes and purchase purposes."

This content was produced with the assistance of AI translation services.