[Today’s New Product] Daily Health for 400 Won... Kims Club Launches "Off-Price" Soy Milk

Launch of Two New PB Soy Milk Products
Unsweetened "Rich Soybean Kongharu Soy Milk"
High-Calcium "Black Soybean Soy Milk"

Kims Club, a supermarket brand operated by E-Land, announced on the 19th that it has launched two new private brand (PB) soy milk products under the "Off-Price" label.

The new products, "Rich Soybean Kongharu Soy Milk" and "High-Calcium Black Soybean Soy Milk," were developed in response to the growing consumer trend of focusing on health management and plant-based protein. Both products are available in packs of 20, with each pack containing 190ml. The standard retail price is around 400 won per unit.

Kims Club Offprice Soy Milk 2 Types. Provided by E-Land

The "Rich Soybean Kongharu Soy Milk" contains 90% pure soy milk and is characterized by its rich, natural soybean flavor. It is an unsweetened product with no added sugar, reducing concerns about sugar intake.

The "High-Calcium Black Soybean Soy Milk" uses more than 86% black soybean pure soy milk, delivering a deep and rich taste. It is fortified with over 230mg of calcium, enhancing its nutritional profile so that the whole family, from growing children to middle-aged and older adults, can enjoy it together.

These products are available at Kims Club stores nationwide and online through the Kims Club Mall.

A Kims Club representative stated, "Even in times of high inflation, consumer interest in health management continues to rise. Off-Price Soy Milk is a product that allows the whole family to enjoy a high-quality soy milk every day at an affordable price, with strong product competitiveness such as high pure soy milk content and nutritional value, as well as reasonable pricing."

This content was produced with the assistance of AI translation services.