The First Mass-Produced Model of the "Neue Klasse"
250 km of Range with Just 10 Minutes of Charging
Supports Ultra-Fast Charging at 350–400 kW

BMW Korea announced on June 18 that it will officially launch the next-generation premium all-electric SAV, "The New BMW iX3," in the domestic market, redefining the future of mobility.


The New BMW iX3 is the first mass-produced model of the "Neue Klasse," which achieves futuristic innovation by advancing technology, driving experience, and design to a new dimension while building on its iconic heritage.

The New BMW iX3. BMW Korea

The New BMW iX3. BMW Korea

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A New Design Language Where Past and Future Coexist

The exterior of The New BMW iX3 presents a new interpretation of BMW’s identity, harmonizing timeless design with a futuristic sensibility. In particular, BMW’s signature precise body engineering has achieved a drag coefficient of just 0.24, the highest level among premium models in its class.


The BMW kidney grille on the front adopts the design of the 1960s BMW Neue Klasse in a modern way. Instead of conventional chrome accents, sophisticated lighting completes BMW’s new face. Especially, the elegant lighting lines centering on the double headlights and vertically structured new kidney grille create both an unmistakable presence and luxury on the road.


On the side, the wide, sleek surfaces of the body are divided by sharp lines, completing a dynamic yet elegant silhouette characteristic of an SUV. The rear design visually emphasizes the vehicle’s broad and stable proportions even further.


The cabin is crafted as an innovative space where digital technology is seamlessly integrated through modern design. The newly-designed steering wheel and the ergonomically shaped free-cut center display enhance the futuristic digital cockpit ambiance.


‘BMW Panoramic iDrive’ Embodying a New Level of Driver-Centric Philosophy

The New BMW iX3 introduces the “BMW Panoramic iDrive” for the first time in BMW history, marking an innovation in the interaction between driver and vehicle, and perfectly realizing BMW’s driver-first philosophy of “hands on the wheel, eyes on the road.”


The “BMW Panoramic Vision,” which projects crystal-clear information across the entire area from the left to right front pillars at the base of the windshield, allows drivers to easily recognize critical driving information with minimal eye movement. In addition, the “BMW 3D Head-Up Display,” applied for the first time in a BMW, delivers navigation and a variety of driving information in a more intuitive manner.


The center display, tilted 17.5 degrees toward the driver for optimal reach, provides an intuitive user experience, while the multifunction steering wheel applies “shy-tech” technology—functions activate seamlessly depending on the situation—offering an optimal blend of digital and physical interaction.

The New BMW iX3. BMW Korea

The New BMW iX3. BMW Korea

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‘Heart of Joy’ and Four ‘Superbrains’ Deliver a New Dimension of Driving Pleasure

The entirely new vehicle control system of The New BMW iX3 consists of four “Superbrains” with up to 20 times the data processing power compared to previous systems. These supercomputers independently and organically manage core areas—driving dynamics, driving assistance, infotainment, and in-vehicle basic functions—bringing overall response speed and precision to a new level.


BMW continues to realize its core brand value of “Sheer Driving Pleasure” even in the electrification era. The New BMW iX3 expands the joy of driving in electric vehicles to a new dimension through the “Heart of Joy” supercomputer, which controls driving dynamics. By integrating key elements such as accelerator, steering, and braking into a single system for real-time control, it delivers fast and precise responsiveness.


The Heart of Joy is based on BMW’s proprietary software stack, “BMW Dynamic Performance Control,” which condenses BMW’s engineering expertise. It offers both optimal stability and a relaxed driving feel, from smooth take-off to ultra-high-speed driving.


6th-Generation BMW eDrive Achieves Top-Class Range, Efficiency, and Charging Speed

The New BMW iX3 achieves a monumental leap in driving range, charging efficiency, and charging speed. The latest 6th-generation BMW eDrive system, featuring a new cylindrical cell high-voltage battery, increases energy density by 20% compared to previous models, boosts charging speed by 30%, and extends range by 30% (WLTP standard).


Structurally, “Cell to Pack” technology places battery cells directly into the housing, while “Pack to Open Body” integrates the battery pack as part of the vehicle’s body structure, maximizing space utilization. Additionally, it achieves both weight reduction and enhanced torsional rigidity, further upgrading BMW’s signature agile handling.


As a result, The New BMW iX3 achieves a best-in-class single-charge driving range of up to 611 km (domestic certification standard, 805 km by WLTP), and records a high combined energy efficiency of 4.8–4.9 km/kWh. In actual test drives in Europe, it set a record of 1,007.7 km on a single charge.


Charging speed is also at the highest level available in Korea’s infrastructure environment. With BMW’s first-ever 800V high-voltage architecture, the vehicle fully supports super-fast charging up to 350–400 kW. With a super-fast charger, drivers can secure approximately 250 km (domestic standard, 372 km by WLTP) of driving range in just 10 minutes of charging, and it takes only about 21 minutes to charge the battery from 10% to 80%.


Electrified Powertrain Delivers Powerful Performance

The New BMW iX3 will be first launched in Korea with a single “50 xDrive” powertrain. The New BMW iX3 50 xDrive delivers a maximum output of 469 horsepower and a peak torque of 65.8 kg·m, accelerating from zero to 100 km/h in just 4.9 seconds.


Additionally, three trims will be available: The New BMW iX3 50 xDrive SE, The New BMW iX3 50 xDrive M Sport, and The New BMW iX3 50 xDrive M Sport Pro, each featuring 20- to 22-inch wheels with distinctive designs according to trim.



Domestic prices are set at 79.9 million won for The New BMW iX3 50 xDrive SE, 86.9–87.1 million won for The New BMW iX3 50 xDrive M Sport, and 91.9 million won for The New BMW iX3 50 xDrive M Sport Pro (including VAT, based on a 3.5% individual consumption tax).


This content was produced with the assistance of AI translation services.

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