39 K-Startups to Enter Europe by Participating in VIVA Technology 2026
Over 14,000 Startups Worldwide to Participate
Ministry to Operate K-Startup Pavilion
The Ministry of SMEs and Startups is supporting the participation of 39 domestic innovative startups at "VIVA Technology 2026," Europe’s largest startup exhibition, as part of efforts to target the European market.
Plaque of the Ministry of SMEs and Startups in Sejong City. The Asia Business Daily DB
View original imageThe Ministry announced on June 18 that it will operate the "K-Startup & K-Innovation Pavilion" featuring 39 Korean startups at VIVA Technology 2026, held at Expo Porte de Versailles in Paris, France, from June 17 to June 20, local time.
VIVA Technology is Europe’s largest startup and technology exhibition, bringing together startups, global companies, and investors. Marking its 10th anniversary this year, the event spotlights innovation trends in future industries with core topics such as artificial intelligence (AI), productivity innovation, technological sovereignty and ethics, energy, green tech, and mobility. Approximately 180,000 visitors and over 14,000 startups from around the world are expected to participate.
Since Korea was selected as "Country of the Year" at VIVA Technology in 2023, the Ministry has operated the K-Startup Pavilion annually, supporting domestic startups’ entry into the European market. This year, in collaboration with the Ministry of Science and ICT, Gyeonggi Province, and other major domestic startup support organizations, the largest-ever pavilion has been organized, featuring 39 companies.
During the exhibition, participating companies will hold investment presentations (IR) for local investors and accelerators, and take part in business meetings and networking programs. The Ministry also plans to operate a program to visit major French startup support organizations in order to help lay the groundwork for entry into the local market.
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Seunghwan Mok, Director General for Startup Venture Innovation at the Ministry, stated, "It is especially meaningful for our startups to showcase their innovative technologies at VIVA Technology during the 140th anniversary of diplomatic relations between Korea and France," adding, "We will spare no effort to help participating companies actively expand into the European market using VIVA Technology as a stepping stone."
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