[Click e-Stock] "Misto Holdings Expected to Sustain Profit Growth on High Exchange Rate" View original image

Misto Holdings is expected to continue its steady profit growth based on the stable profitability of its overseas business, even amid a high exchange rate environment.


Yoo Junghyun, a research analyst at Daishin Securities, stated, "With more than 80% of its profits generated overseas under the current high exchange rate situation, and its proactive approach to enhancing shareholder value, the company holds significant strengths."


Misto Holdings generates profits not only from its domestic fashion business but also through its global brand operations and overseas subsidiaries. Particularly in a weak won environment, the effect of converting overseas profits into won is amplified, which is analyzed to provide strong protection for the company's earnings.


Yoo further noted, "The company is currently expanding its Greater China brand distribution business, and it will be important to monitor how much this business will drive up the company's overall corporate value. Although it is a relatively simple distribution business, there is a possibility of revaluation if margins improve as the business scales up." He added, "At the same time, if there is a steep recovery in domestic sales starting in the second half of this year, normalization of the company's valuation should also proceed smoothly."


Misto Holdings' performance in the second quarter of this year is also expected to show continued growth, supported by the effects of the high exchange rate and the stable trends in its main business segments. Daishin Securities forecasts Misto Holdings' sales for the second quarter of this year to reach 1.3181 trillion won, a 7% increase compared to the same period last year. Operating profit is projected to be 190.6 billion won, up 5% from the previous year.


Yoo commented, "Excluding China-related commissions, FILA's domestic sales are expected to see a slight decline, similar to the first quarter. While wholesale sales recovery is progressing somewhat slowly, leading to an apparent decrease in overall second-quarter sales, retail channel sales are still showing signs of recovery during the same period."



He added, "The drivers behind operating profit growth include improved performance from Acushnet and the stable profitability of the Misto division. Acushnet is expected to maintain its brand competitiveness in the global golf equipment market and continue its trend of improved performance."


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