'Seasonal Fresh Potato Chips'... Orion Begins Production of Pocachip and Swingchip

Produced with Domestic Potatoes Harvested from June to October

Orion announced on the 16th that it will produce the domestic representative fresh potato chips, "Pocachip" and "Swingchip," using freshly harvested domestic potatoes this year.

From June to October, Pocachip and Swingchip made with fresh potatoes will use potatoes harvested from regions known for their specialty potatoes, including Boseong in South Jeolla Province, Dangjin and Yesan in South Chungcheong Province, and Yanggu in Gangwon Province.

Orion announced on the 16th that it will produce Pocachip and Swingchip, Korea's representative fresh potato chips, using domestically harvested new potatoes this year. Photo by Orion

This year, Orion has signed contracts with around 300 outstanding potato farms across 24 regions nationwide and plans to use approximately 15,000 tons of potatoes for the production of Pocachip and Swingchip. The harvested potatoes are immediately transported to the Cheongju factory, Orion's production base, and storage facilities for use in product manufacturing.

Pocachip alone generates annual sales of 100 billion won in the domestic market. Orion plans to further expand production capacity by up to 50% by adding an additional Pocachip production line at the Cheongju factory in the second half of the year. Pocachip and Swingchip also compete with global companies in overseas markets such as China and Vietnam, and last year achieved a combined global sales total of 400 billion won.

An Orion representative commented, "Since fresh potato chips are made by slicing whole potatoes, the quality of the potatoes directly determines the taste of the product. We are committed to the highest level of quality control from raw materials to finished products, so consumers will be able to enjoy the authentic taste and freshness of just-harvested potatoes."

This content was produced with the assistance of AI translation services.