Kim Yoonji, Senior Researcher at Korea Eximbank, Appointed President of Korea Creative Content Agency

The End of a 1 Year and 9 Month Leadership Vacancy

Choi Huiyoung (left), Minister of Culture, Sports and Tourism, poses for a commemorative photo on the 12th after appointing Kim Yunji, Senior Researcher at the Export-Import Bank of Korea's Overseas Economic Research Institute, as President of the Korea Creative Content Agency. Provided by the Ministry of Culture, Sports and Tourism

The Ministry of Culture, Sports and Tourism appointed Kim Yoonji, Senior Researcher at the Korea Eximbank Overseas Economic Research Institute, as the new President of the Korea Creative Content Agency on June 12. Her term will last for three years, until June 2029.

The Korea Creative Content Agency, which oversees support for domestic content industries such as broadcasting, gaming, and music, had been operating under an acting president system for one year and nine months since September 2024. The ministry conducted interviews with five candidates during the president recruitment process in January, but all were deemed unsuitable, leading to a four-month reapplication process.

President Kim graduated from Seoul National University with a degree in anthropology and worked as a reporter at Hankyoreh newspaper before joining Korea Eximbank in 2009. She worked at the Overseas Economic Research Institute for 17 years, researching the economic impact of content exports and strategies for building financial infrastructure to support global expansion. She has also authored books related to the content industry, including "Hallyu Oejeon," "Hallyu-nomics," and "Squid Game and the Content Revolution."

Choi Hwiyoung, Minister of Culture, Sports and Tourism, presented the letter of appointment on this day and said, "I hope the new president will leverage her expertise and insight to enhance K-culture’s competitiveness and lead the agency to a new era of growth."

This content was produced with the assistance of AI translation services.