K-Culture Takes Center Stage in Paris: 'K-Expo France' to Run from June 16 to 19

Taemin and Monsta X Concert, Louis Vuitton Collaboration Experience
From Temple Cuisine Demonstrations to Expanding LA Achievements in Europe

The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency will host 'K-Expo France' at the Palais des Congrès in Paris, France, from June 16 to 19, 2026. The event, held to commemorate the 140th anniversary of diplomatic relations between Korea and France, will expand the achievements made last month in Los Angeles (LA)—which included approximately 500 business meetings and 30 business agreements—to the European market.

About 60 domestic companies will participate in the exhibition. Netflix Korea will showcase its collaboration cases with Kumho Tire, Kia, and Nongshim, among others, while 12 artificial intelligence (AI) content companies—including CJ ENM—will screen their latest content in a movie theater-themed experience. iStaging will recreate Korean traditional mother-of-pearl crafts and its collaboration with Louis Vuitton using extended reality (XR) and virtual reality (VR) technologies.

On stage, actor Ryu Sooyoung will personally demonstrate Korean temple cuisine for two days in the 'K-Food: Taste & Talk' program. On the evening of June 17, the 'INKIGAYO in Paris' concert will be held, featuring Taemin, Monsta X, NCT Wish, 82MAJOR, Stella Jang, and Hearts2Hearts.

The export consultation sessions will take place from June 18 to 19 at Le Meridien Etoile Hotel. Forty-six Korean companies will hold one-on-one meetings with over 100 European organizations, including Europe's largest media group Banijay and the French publishing and media group Media Participations.

K-Expo will also be held in Mexico City in September 2026.

This content was produced with the assistance of AI translation services.