Baemin: "Start Your Second Act at Baemin B Mart"

Recruitment Briefing for Middle-aged and Senior Citizens in Partnership with Seoul 50 Plus Foundation

Seven Consecutive Years of Middle-aged Hiring, Over 160 Currently Employed

Woowa Brothers, the company responsible for Baemin’s logistics services, announced on the 11th that it held the "2026 Baemin B Mart Middle-aged and Senior Recruitment Briefing Session" in collaboration with the Seoul 50 Plus Foundation.

This recruitment briefing session was organized as part of the middle-aged and senior talent support program by the Seoul 50 Plus Foundation, a public institution under the Seoul Metropolitan Government that supports job opportunities and career transitions for Seoul citizens aged 40 to 64. Woowa Brothers signed a work agreement with the foundation in 2024 to promote employment among the middle-aged and senior population, and this year, the company was selected as the implementing organization for the program, further expanding public cooperation for middle-aged recruitment.

The '2026 Baemin B Mart Mid-to-Senior Age Recruitment Briefing Session' is currently underway. Woowa Brothers Corp.

Woowa Brothers has been conducting annual recruitment for middle-aged and senior workers for seven consecutive years since 2019. Through ongoing online and offline recruitment activities such as job briefings, practical work experiences, and job fairs, more than 160 people are currently working at Baemin B Mart locations.

At this briefing session, the company recruited a double-digit number of "crew" members who will be responsible for tasks such as picking items, packing, stocking, and product management at Baemin B Mart branches in Seoul. To improve accessibility, all participants were allowed to take part in on-site interviews without document screening.

Woowa Brothers operates the Baemin B Mart recruitment system so that middle-aged and senior applicants can apply through the same procedures as general recruitment, regardless of their age or gender. After joining as a crew member, employees can advance to managerial positions such as Crew Leader, Captain, and Center Leader (CL) based on their skills and experience, thanks to a structured, step-by-step system.

Sangmin Eom, Head of B Mart Operations at Woowa Brothers, said, "We are refining our recruitment and career development systems so that middle-aged job seekers can demonstrate their abilities at Baemin B Mart locations and grow into quick commerce experts, regardless of age. We will continue to strengthen collaboration with the government and public agencies to promote employment for the middle-aged and senior population."

This content was produced with the assistance of AI translation services.