Environmental Resource Platform "Ppaegi" Partners with Bungaejangter for Unused Smartphone Recycling Collaboration

From Checking the Value to Selling Unused Smartphones

All Within the Ppaegi App

Gatda, operator of the artificial intelligence (AI) environmental resource data platform "Ppaegi," announced on June 11 that it will collaborate with Bungaejangter on a work partnership to promote the recycling of unused smartphones. The two companies plan to launch joint app marketing initiatives to foster a virtuous cycle of resources in daily life.

Through this collaboration, users will be able to immediately sell unused smartphones that have been left in drawers to Bungaejangter via the Ppaegi application (app). When a user submits a sales request through the "used phone price inquiry and purchase linkage service" in the Ppaegi app, they can check real-time prices based on Bungaejangter's accumulated used goods transaction data. Once the user confirms the sale and sends the smartphone, the purchase amount will be securely settled to the user's designated account after passing through Bungaejangter's professional inspection infrastructure. The entire process, from application to inspection and settlement, is seamlessly connected within the Ppaegi app as a one-stop service.

This collaboration focuses on creating public value by recirculating future-critical mineral resources such as "permanent magnets" and "rare earth elements" found in IT devices that might otherwise be discarded and buried, turning them into social assets. "Ppaegi" is an environmental resource platform with over 2.3 million cumulative subscribers and 430,000 monthly active users (MAU), based on a network of agreements with more than 90 local governments nationwide.

Gatda CEO Ko Jaeseong stated, "This collaboration presents a new paradigm for everyday resource circulation by combining Ppaegi's nationwide waste disposal infrastructure with Bungaejangter's advanced data assets," adding, "We will continue to leverage Ppaegi's environmental infrastructure to create social and environmental value in the future."

This content was produced with the assistance of AI translation services.