AIA Life Insurance Launches Generative AI Consulting Support Platform 'AICSR'
Introduction of AI-Based Customer Consultation Support Service in the AIA+ App
On June 8, AIA Life Insurance announced the launch of its core 'AICSR Service' feature as part of the smart artificial intelligence (AI) messenger project.
AICSR is an intelligent consulting assistant based on generative AI technology, designed to help consultants respond to customer inquiries more quickly and accurately.
Its main features include AI-based answer recommendations, analysis and automatic summarization of consultation history, and automatic classification of consultation types.
It is integrated with 'Live Chat', the real-time chat consultation service within 'AIA+', AIA Life Insurance’s customer insurance management service app, enabling simultaneous real-time answer recommendations and consultation summaries during customer interactions.
With the launch of this service, AIA Life Insurance will also focus on ongoing monitoring and AI operational risk management to further improve performance.
The company plans to operate a quality control (QC) system for AI response quality and enhance the accuracy of its AI models based on QC results and feedback from consultants.
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Yoo Sinok, Chief Customer Officer at AIA Life Insurance, stated, "We expect this service launch will enable us to provide the best customer experience with cutting-edge AI technology," adding, "We will continue to enhance our models to accelerate the digital transformation of consulting work and deliver differentiated customer experiences through customer-centric digital innovation."
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