Try the Next-Generation AI Glasses Yourself... Musinsa Hosts 'Oakley Meta' Popup in Seongsu

Held at Musinsa Store Seongsu Until June 18

Oakley and Meta Collaboration Showcases Cutting-Edge AI Technology

On June 5, Musinsa announced that it will be holding a special popup store for the next-generation artificial intelligence (AI) glasses "Oakley Meta," created in collaboration between Oakley and the big tech company Meta, at "Musinsa Store Seongsu" until June 18.

Oakley Meta Popup Store. Provided by Musinsa

This popup was organized to allow consumers to experience Oakley Meta in person offline, after it garnered significant attention by being released for the first time in Korea through Musinsa's special launch service "MUSINSA DROP" on May 25.

Oakley Meta is an AI glasses product that combines Oakley's signature dynamic style with Meta's cutting-edge AI technology. Designed to maximize performance in both sports and everyday settings, visitors can try on two product lines: the Oakley Meta VANGUARD, the performance lineup at Musinsa Store Seongsu, and the Oakley Meta HSTN, the lifestyle lineup for daily use.

Musinsa has created immersive experience content so that visitors can directly test features such as Meta AI's real-time voice assistant, hands-free UHD camera, and high-quality audio capabilities built into the glasses.

Visitors can intuitively experience the innovative features of Oakley Meta VANGUARD through AI-based voice interactions and participatory programs that simulate real sports environments.

A Musinsa representative stated, "Through this popup, we hope that even more consumers will be able to experience firsthand the differentiated convenience and innovative lifestyle offered by next-generation tech wearables."

This content was produced with the assistance of AI translation services.