Kurly Acquires AI Solutions Company '1Z LABS' to Accelerate AI Transformation
Kurly Acquires 100% Stake in 1Z LABS
Laying the Foundation to Become an "AI-Native Company"
Keunbong Kwak, CEO of 1Z LABS, Appointed as Head of Kurly AX Center
Kurly is accelerating its AI transformation (AX·AI Transformation) by acquiring 1Z LABS, a company specializing in artificial intelligence (AI) solutions.
On June 1, Kurly announced a small-scale stock swap with 1Z LABS to strengthen its business competitiveness based on AI technology and enhance management efficiency. The stock swap ratio for common shares between Kurly and 1Z LABS is set at 1:1.8437990. For the swap, Kurly plans to issue 453,518 new common shares. The exchange date is set for August 4, and following the swap, 1Z LABS will become a wholly owned subsidiary of Kurly.
Kurly is striving to become an "AI-native company" by strengthening organization-wide AX capabilities. Specifically, Kurly is working on: ▲ integrating AI utilization across all services ▲ establishing an AI governance system ▲ uncovering new business and service opportunities based on AI technology.
Kurly and 1Z LABS are jointly developing solutions such as Creative AI, AICS (AI Customer Service), and in-house advertising systems (DSP) to improve work efficiency. Creative AI is designed to boost productivity by allowing AI to support the entire process of repetitive tasks—such as creating advertising banners and product introduction images—from planning to production. AICS has already been applied to "Kurly 1:1 Inquiry," where AI handles customer inquiries, cancellations, and returns. AI is currently managing about 40% of all inquiries received the same day, providing stable support.
To further enhance the efficiency of AX, Kurly has appointed Keunbong Kwak, CEO of 1Z LABS, as the head of the Kurly AX Center. The AX Center serves as the control tower for introducing and utilizing AI technology within Kurly's organization.
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Kurly CEO Seulah Kim emphasized, "Through this acquisition of 1Z LABS, we plan to maximize AX synergy and rapidly internalize proprietary AI capabilities," adding, "We aim to become a leading company driving innovation in the e-commerce market by combining commerce and AI technology."
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