The "Daegu Baby & Kids Fair" (hereafter referred to as "Daegu Beki"), the leading childcare exhibition representing Daegu and Gyeongbuk, will be held at EXCO for four days from May 28 to May 31. The event is co-hosted by Messe Esang Co., Ltd. and EXCO, and supported by the Korea Social Security Information Service and the Daegu-Gyeongbuk branch of the Planned Population Federation of Korea.


This exhibition will showcase a wide variety of childcare products, ranging from essential developmental items such as strollers and car seats to baby food, skincare, hygiene and household goods, home appliances, and educational content. In particular, a large number of premium brands from Korea and abroad will participate, offering special limited-time promotions that are available exclusively at the exhibition site.

The scene of "Daegu Beki" held at EXCO in May last year

The scene of "Daegu Beki" held at EXCO in May last year

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The most anticipated side event is a free performance by the popular character "Bebe Pin." This performance will take place on both May 30 and May 31, from 10:30 a.m. for one hour each day. After the show, there will be a photo time opportunity with the Bebe Pin family, allowing visitors to capture precious moments in photos.


Various free lecture programs will also be available inside the exhibition hall, providing key information needed for childcare. On May 28, the event will kick off with the "100 Questions and 100 Answers on Parenting Concerns" talk show hosted by Play Songs. On May 29, a special lecture titled "A Newborn Care Routine for a Comfortable Day" will be delivered by a veteran nurse from Women's & Children's Hospital. On May 30, there will be a lecture co-hosted with Hyosung Hospital on proper prenatal education methods for expectant parents, which is expected to address questions from pregnancy through childbirth.


The active participation of local governments and related organizations is also drawing attention. Daegu Bukbu Police Station, the Infertility and Pregnant Women Psychological Counseling Center, the Daegu Childcare Comprehensive Support Center, and the Daegu-Gyeongbuk branch of the Planned Population Federation of Korea will participate, providing a variety of experiential and counseling programs for parents. On-site, not only professional counseling and parent education will be offered, but also information on childcare, psychological counseling, safety education, and guidance on various welfare services that are directly helpful in daily life.


A variety of discount promotions will be held by each company, including the "Free Admission Application Certification Event," where participants who leave a pre-registration verification comment at the bottom of the event page will be entered into a draw to win a stroller and car seat worth 1 million won. Additional on-site prize draws and KOBE PAY discount coupons will also be provided.


A Daegu Beki representative stated, "We have planned a variety of programs to go beyond simple product displays and provide content that is genuinely helpful to expectant parents and moms and dads raising young children. It will be a valuable opportunity to experience not only shopping but also to gain childcare information, participate in hands-on activities, and enjoy a wide range of entertainment, all in one place."



The event is open from 10:00 a.m. to 6:00 p.m., and those who apply for free admission through the official website or app can enter quickly without any additional registration procedures. Detailed event information and event details can be found on the official website and SNS channels.


This content was produced with the assistance of AI translation services.

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