[2026 Apartment Brand Awards] The 'H' of Hillstate Becomes the Initial of High-End Living

Grand Prize – Hyundai Engineering & Construction Hillstate

The grand prize at the 20th Asia Business Daily Apartment Brand Awards this year was awarded to Hyundai Engineering & Construction's "Hillstate." "Hillstate" is a brand introduced by Hyundai Engineering & Construction in 2006, a company recognized for leading Korea's premium residential culture since the 1980s with its Apgujeong Hyundai Apartments.

At that time, many other companies had already launched numerous apartment brands. Despite entering the competition relatively late, Hillstate has been recognized for its brand value based on Hyundai Engineering & Construction's long-standing experience in constructing high-end apartments. The “H” used in the logo is derived from the initials of both Hyundai Engineering & Construction and the Hillstate brand.

Beginning with Seoul Forest Hillstate in 2006, the company experimented with various innovations during the brand's early days, such as implementing barrier-free designs and introducing color accents to the exteriors of residential complexes, tailored to each site's characteristics. Since then, as the brand identity has solidified, Hillstate has established itself as a lifestyle platform that goes beyond simply providing residential spaces to cater to the individual lifestyles of its residents.

Recently completed Hillstate Hoeryong Station Parkview. Photo by Hyundai Engineering & Construction

"Hillstate Hoeryong Station Parkview," located in Howon-dong, Uijeongbu, Gyeonggi Province, is cited as a complex that embodies this brand value. This newly built apartment complex, consisting of 12 buildings ranging from three basement levels to 33 floors above ground and a total of 1,816 units, features Hillstate’s signature differentiated design. All 674 general sale units are primarily oriented to the south, and the complex secures open sightlines. Various floor plans, including four-bay flat and tower types, have been configured to reflect customer demand.

The company’s proprietary floor impact noise reduction technology, the "H Silent Home System I," is also applied. By thickening the slab and using high-performance composite cushioning materials, the floor structure reduces noise and improves shock absorption when walking or running. It is the first technology among domestic construction companies to receive a Grade 1 certification in both lightweight and heavyweight impact sound tests in 2022. In line with the scale of the complex, extensive communal facilities have been established, including a fitness center, golf practice range and screen golf facility, GX room, sauna, guest house, indoor play area for children, and gender-segregated reading rooms.

Howon-dong, where this new apartment is located, borders Dobong District in Seoul, offering excellent accessibility to Seoul and well-developed living infrastructure within Uijeongbu. Hoeryong Station, served by Subway Line 1 and the Uijeongbu Light Rail, is within walking distance, and Dobongsan Station in Seoul is just two stops away. The complex also provides convenient access to the Seoul Ring Expressway (Metropolitan Area Loop Line 1) and the Dongbu Expressway.

There are additional development plans near the complex. At Uijeongbu Station, one stop from Hoeryong Station, the GTX (Great Train eXpress) Line C is being promoted. Once open, it will be possible to travel from Uijeongbu Station to Samseong Station in about 20 minutes. Construction recently began as a compromise was reached in the previously stalled construction cost negotiations. In addition, the undergrounding of the Dongbu Expressway, with its privately funded section construction started in October last year, is progressing with the goal of completing the entire project, including the publicly funded section, by 2034.

This content was produced with the assistance of AI translation services.