[2026 Apartment Brand Awards] Raemian Leads the Future of Living with 'Next Home' and AI Innovation
Power Brand - Raemian by Samsung C&T Engineering & Construction Division
In the Power Brand category of this year's Apartment Brand Awards, "Raemian" by Samsung C&T Corporation was selected. The brand was highly rated for combining its reputation built over 26 years with investments in future residential technologies. Raemian is the name that marked the beginning of apartment brands in Korea. As the first apartment brand in the country, Raemian elevated apartments from being merely residential products to becoming brands that consumers choose and evaluate.
Raemian has maintained the top position for over 20 consecutive years in major brand surveys, including the National Customer Satisfaction Index (NCSI). The "Raemian Gallery" in Songpa-gu, Seoul, a brand experience space, best showcases this status. This year, the gallery is running the "Part of Life" exhibition, which reflects preferences for homes and lifestyles, until July.
Samsung C&T Corporation is accelerating the implementation of its future housing model, "Next Home." The core elements are the independently developed "Next Rahmen Structure" and "In-Fill System." Unlike traditional wall-structured designs, these features allow residents to freely design the interior spaces of their homes according to their lifestyles. The dry module floor system "Next Floor" was piloted at Raemian Forestige in Busan, and the bathroom module "Next Bath" was piloted at Raemian One Pentas in Banpo, Seoul.
The company is also strengthening residential services that utilize artificial intelligence (AI) technology. Last year, Samsung C&T Corporation introduced the "Raemian AI Parking Lot" for the first time at Raemian One Perla in Seocho-gu, Seoul, where residents began moving in. By analyzing resident parking data, the system guides users to preferred parking locations or areas close to their building, recommends EV charging spots, sends notifications when charging is complete, and manages long-term parked vehicles. Parking locations can be checked via each household's wall pad and the Home Platform "Homenic" app, and the elevator can be automatically called during vehicle departure.
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Recently, the company expanded its service area to the pre-move-in stage by adding new features for future residents. It now provides acquisition tax and property tax simulation, capital gains and inheritance tax calculation, and tax-saving consulting functions.
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