Leaders Cosmetics PDRN 2% ‘Eyebag Cream’ Sells Out Completely on Home Shopping Channels
The "PDRN+ 2% Flat Eyebag Cream" from Leaders Cosmetics has recently sold out all prepared quantities in three consecutive home shopping broadcasts.
The PDRN+ 2% Flat Eyebag Cream was launched in February through CJ OnStyle alongside luxury influencer and brand director Sunhee Kim. Following this, it continued its sell-out streak in broadcasts on Lotte Home Shopping, Hyundai Home Shopping, and a second broadcast on Lotte Home Shopping on the 16th, totaling three consecutive sell-outs.
In relation to this, Leaders Cosmetics announced that it achieved cumulative sales of approximately 60,000 units and a total order amount of about 950 million won through its home shopping channels.
The "Leaders PDRN+ 2% Flat Eyebag Cream" is designed for use in small amounts before bedtime, to help firm up sagging skin around the eyes and simultaneously care for dull and darkened under-eye areas.
Containing 2% high-purity salmon PDRN, it helps improve the condition and elasticity of the skin around the eyes, and with the addition of 5% Spilanthox™, it provides intensive care for skin and pores. It also features spicules to enhance absorption of active ingredients and a peptide complex formulated specifically for the eye area.
Human application tests demonstrated improvements in sagging, wrinkles, and pigmentation around the eyes both immediately after use and after four weeks. In addition, skin irritation and sensitive skin irritation tests were completed, taking into account the delicate skin around the eyes.
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A representative from Leaders Cosmetics stated, "We plan to secure a stable supply for the upcoming Lotte Home Shopping broadcast on the 23rd to meet consumer demand," adding, "We will continue to strengthen our competitiveness as a global derma-cosmetic brand by engaging with consumers through various channels."
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