Expansion of Cosmetics, Health Functional Foods, and Seasonal Products

Strategic Categories Drive Performance

Strengthening Position as a Leading Single-Price Retailer

Nationwide Network of Approximately 1,600 Stores

Asung Daiso announced on the 14th that its sales for the previous year reached 4.5363 trillion won and its operating profit totaled 442.4 billion won. These figures represent an increase of 14.3% and 19.2%, respectively, compared to the previous year. In 2024, the company recorded sales of 3.9689 trillion won and an operating profit of 371.1 billion won.


Daiso Surpasses 4.5 Trillion Won in Sales Last Year... Operating Profit Up 19% View original image

Asung Daiso explained, "As consumption polarization due to high inflation has intensified, the spread of 'value-for-money consumption' focusing on reasonable prices led to improved performance."


The company appears to have improved its results by expanding strategic product categories such as cosmetics, fashion, and health functional foods, as well as benefiting from strong sales of seasonal and series products, including Cool Summer and Christmas collections.


Asung Daiso plans to continue its 'customer-centric management' as a core strategy in 2026, focusing on strengthening its store and logistics systems to ensure a stable supply of high-quality products and single-price household goods. The company also intends to maintain its management strategy of remaining faithful to its core business of single-price household goods retail.



Meanwhile, Asung Daiso began its business in 1997 with its first store in Cheonho-dong, Gangdong-gu, Seoul, and currently operates approximately 1,600 stores nationwide.


This content was produced with the assistance of AI translation services.

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