Pre-Sold Complexes Gain Spotlight Amid Rising Pre-Sale Price Outlook... Spotlight on "Hillstate Seonamhosu Park" View original image

Recently, the upward trend in apartment pre-sale prices has continued, and with the possibility of further increases due to external factors being raised, the burden on buyers is growing. In particular, there is analysis suggesting that prolonged tensions in the Middle East are increasing volatility in international oil prices, which could further heighten the pressure on construction costs.


Rising oil prices are highly likely to lead to higher prices for construction raw materials. According to the Construction & Economy Research Institute of Korea, a 10% increase in crude oil prices results in approximately a 0.09% rise in housing construction costs, and it is analyzed that the costs of key materials such as cement and ready-mixed concrete also increase as a result. In addition, the construction cost index has recently reached an all-time high, and the average wage in the construction industry has risen compared to the previous year, showing an overall upward trend in construction expenses.


This trend is directly leading to higher pre-sale prices. In fact, according to the Housing and Urban Guarantee Corporation (HUG), the average pre-sale price of private apartments in Seoul over the past year reached a record high of approximately 52.73 million won per 3.3 square meters, and the upward trend continues in the Greater Seoul area and major regions outside the capital as well.


Amid these market conditions, there is growing interest in "previously pre-sold complexes," where pre-sales have already been conducted or prices have already been set. As further increases in pre-sale prices are anticipated, complexes that have secured relatively reasonable prices are emerging as attractive options for both real homebuyers and investors.


Against this backdrop, the previously pre-sold complex "Hillstate Seonamhosu Park," supplied in December last year and currently proceeding with contracts on a first-come, first-served basis in Nam-gu, Ulsan, is attracting attention for its reasonable contract terms.


This complex features a 5% down payment condition and a 5 million won initial down payment for the first contract, reducing the initial financial burden. In addition, extra benefits for certain units have been prepared, further easing the financial planning burden for buyers.


The complex is being built in the Yaeum-dong area of Nam-gu, Ulsan, and will consist of six basement floors and up to 44 floors above ground, with a total of 753 units. It is a mixed residential complex made up of 631 apartment units and 122 officetel units, and is garnering attention for being a rare, large-scale, first-tier brand complex in the area.


The location is also excellent. Residents can enjoy a pleasant natural environment thanks to the nearby Seonamhosu Park, and educational facilities, such as Yaeum Elementary School, are within walking distance. In addition, the complex offers outstanding accessibility to major industrial complexes via the Ulsan Bridge, making it suitable for those seeking proximity between work and home.


In particular, the Yaeum-dong area, centered around the Daehyeon-dong residential zone where the complex is located, is expected to see the sequential supply of more than 2,000 additional high-rise brand complexes in the future. However, Nam-gu is currently experiencing a decrease in the number of pre-sale rights available, resulting in a shortage of new supply, and moving forward, only limited supply focused on redevelopment projects is planned, making the scarcity more pronounced. As a brand residential belt is formed in the area, and with the planned opening of Tram Line 2 of the city railway, there is growing anticipation for improved residential value due to enhanced mobility and urban accessibility within Nam-gu after its opening.


The proximity to workplaces is also clear. With excellent commuting access to major industrial complexes such as the SK and S-Oil Onsan Petrochemical Complexes, as well as Hyundai Heavy Industries, Mipo Shipbuilding, and Hyundai Motor Company via the Ulsan Bridge, the complex can reliably support demand from employees. In addition, compared to nearby existing apartment prices, the complex stands out not only in terms of product competitiveness but also in terms of location advantages. Recent concerns over rental shortages due to a lack of available units, as well as the potential for price increases in new apartment pre-sale prices due to possible increases in standard construction costs, are also being discussed.


The complex not only boasts an excellent location but also outstanding product value. It features a four-bay plate-type structure that provides layouts comparable to those of apartment buildings, and the ratio of exclusive space to total space has been raised to the level of typical apartments. The implementation of Hyundai Engineering & Construction's "H Silent Home System I" for reducing noise between floors, as well as the introduction of a sky lounge and concierge services, are also differentiated features.



Meanwhile, a model home has been set up in the Daldong area of Nam-gu, Ulsan, and move-in is scheduled for February 2028.


This content was produced with the assistance of AI translation services.

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