"OLED Adoption Rate in Gaming Monitors Hits 78%"... Korean Companies Like Samsung Display See Strategy Pay Off
IDC Reports: 990,000 Out of 1.27 Million Gaming Monitors Use OLED Panels
Superior Color Reproduction, Fast Response, and Infinite Contrast Drive Popularity
Samsung Display and LG Display Lead the Market, Together Holding 100% Share
The market share of organic light-emitting diode (OLED) panels in the premium gaming monitor sector has reached 78%. Industry experts attribute this to the effective strategies of Korean companies such as Samsung Display and LG Display, which have focused on high value-added OLED technology.
According to market research firm IDC, as of November 30, 2025, OLED penetration in the premium gaming monitor market priced at $700 (approximately 1 million won) or higher reached about 78% during the first to third quarters of the year. Of the approximately 1.27 million monitors sold in this price range, around 990,000 units were equipped with OLED panels.
The premium gaming monitor market has been growing rapidly each year, led by OLED technology. In 2023, sales of gaming monitors priced above $700 totaled about 1.09 million units, but this figure increased by 42% to 1.55 million units the following year. This year (first to third quarters), the market grew by 22% compared to the same period last year. The penetration rate of OLED technology rose from 35% in 2023 to 68% in 2024, and further increased to 78% in the first to third quarters of this year.
OLED is gaining popularity in gaming monitors due to its superior color reproduction, fast response times, and infinite contrast ratio compared to liquid crystal display (LCD) panels. In genres that require rapid response, such as first-person shooter (FPS) games, OLED minimizes motion blur and input lag. It also renders object outlines clearly even in dark gaming environments, allowing players to experience content exactly as intended by the game developers.
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The rapid increase in the adoption of OLED panels is expected to present significant opportunities for the Korean display industry. According to market research firm Omdia, Samsung Display recorded a dominant market share of about 78% in the OLED monitor market (based on shipments) in the first half of this year. When combined with LG Display's share (about 22%), Korean companies account for nearly 100% of the market.
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