Inje County Wins Grand Prize in Regional Brand Category at the 3rd Korea Public Brand Awards
Inje County in Gangwon Province announced on November 30 that it has received the Grand Prize in the Regional Brand category at the 3rd Korea Public Brand Awards.
Inje County has been awarded the Grand Prize in the Regional Brand category at the 3rd Korea Public Brand Awards. Photo by Inje County
View original imageThe Korea Public Brand Awards, hosted by the Korea Public Brand Promotion Agency, is an event that recognizes and awards local governments, central government agencies, and private companies that have enhanced the value of public brands.
Inje County was highly praised for establishing a consistent visual language that captures the unique characteristics of clean Inje through its proprietary font, "Haneulnaerin Inje Font," introduced this year, thereby enhancing the image and recognition of the regional brand.
The "Haneulnaerin Inje Font" is characterized by its powerful strokes that embody the texture of traditional brush calligraphy and the beautiful natural scenery of Inje County. Each stroke and character is handwritten, expressing the unique sentiment of Haneulnaerin Inje through the texture of brushstrokes, the depth of ink, and the flow of lines.
This font is an open-source typeface available for free download by anyone from the Inje County Office website. To date, it has recorded approximately 6.2 million downloads and is being increasingly used across various fields.
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An official from the county stated, "We are very pleased that Haneulnaerin Inje Font has achieved such a meaningful accomplishment by winning the Grand Prize in the Regional Brand category," adding, "We will continue to work hard to promote the appeal of Inje County."
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