Featuring Launches 'AI Pre-Listup' Feature
Secure Up to 20 Collaboration Candidates Per Day
Featuring announced on November 26 that it has launched the 'AI Pre-Listup' feature, which automates the process of searching for influencers.
The AI Pre-Listup feature is designed to reduce the time that corporate and brand marketing professionals spend searching for influencers during the campaign planning stage. According to the company, this feature enables more sophisticated candidate searches based on natural language queries and automates the influencer list-up process.
Featuring has launched the 'AI Pre-Listing' feature, which automatically searches for influencer collaboration candidates. Featuring
View original imageThe list-up process can be initiated by either selecting a 'similar account' or entering specific 'keywords.' For example, by selecting a sample influencer account that matches the brand's desired image or by entering keywords such as skincare or product review, the AI automatically determines suitability and provides recommendations. Once the initial setup is complete, up to 20 potential collaboration candidates can be secured each day.
Additionally, professionals can continuously monitor potential collaboration targets even outside of regular work hours. Furthermore, by checking campaign progress and entering selection reasons within the provided list, the recommendation algorithm can refine its candidate selections even further.
Featuring plans to introduce an AI agent that not only automates influencer discovery but also covers the entire spectrum of influencer marketing, performing tasks autonomously according to professionals' requests, based on the automation features developed so far.
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Jang Jihoon, CEO of Featuring, stated, "We are committed to developing the Featuring AI Agent, which will serve as a practical support tool for our clients' business growth, leveraging our unique social data insights and AI-based automation technology."
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