Contains Over 30% Natural Pulp
Reduces Microplastic Generation

On November 14, Moorim P&P announced that it has commercialized an eco-friendly teething toy for infants using natural pulp for the first time in Korea.

Moorim P&P has commercialized the first natural pulp-based teething toy in Korea. Moorim Group

Moorim P&P has commercialized the first natural pulp-based teething toy in Korea. Moorim Group

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Moorim P&P, the only company in Korea that produces natural pulp domestically, has been actively conducting research on eco-friendly bioplastics by combining pulp with conventional plastics, focusing on the environmental benefits of pulp. This product marks the first case in Korea where pulp has been applied to baby products and commercialized.


The new product, jointly developed with the homegrown brand "Simtong," which was created with purely domestic technology and design by Moorim P&P, contains more than 30% natural pulp. This significantly reduces the generation of microplastics compared to conventional plastic products. In addition, it has passed the KC safety certification test for children's products, ensuring that no harmful substances are released even in high-temperature environments such as boiling water sterilization, making it safe for use.


The functional design is also noteworthy. The matte surface texture, which preserves the feel of natural materials such as pulp and wood particles, along with various three-dimensional designs, stimulates the senses and promotes fine motor development in babies as they grip, touch, and chew on the teething toy. The inclusion of pulp gives the product greater strength compared to ordinary plastics, making it less likely to wear down or break easily.


The product also excels in eco-friendliness. Moorim has previously obtained the "OK biobased 1 star" certification for its bioplastic production technology that utilizes bio-based ingredients such as pulp. This new product was also developed using the same eco-friendly technology.


Leveraging its unique competitiveness in pulp production, Moorim P&P has introduced a variety of eco-friendly products by applying pulp to everyday items such as hangers, toothbrushes, and pens. Recently, the company expanded its applications by collaborating with the beauty brand Vanilla Taste to commercialize cosmetic containers with over 50% pulp content, thereby halving the use of plastic.



A Moorim P&P representative stated, "Moorim's pulp-based products, ranging from infant items like teething toys to cosmetic packaging, are being commercialized in various household goods markets, gaining recognition for their safety and eco-friendliness. We will continue to offer sustainable alternatives in various industries through new materials based on natural pulp and widely promote the limitless value of pulp and paper applications."


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