Cosmento Korea's "Hevblue" Ranks No. 1 in Sales Among New Amazon Sellers
Cosmento Korea Co., Ltd.'s beauty brand "Hevblue" has achieved the top sales ranking in Amazon's new seller category. This milestone was reached just six months after launching on Amazon, rapidly establishing a strong presence in the global market.
Hevblue has adopted the slogan "Master of Ingredients for Sensitive Brands" and continues its policy of transparently disclosing its ingredients and their concentrations. The brand's focus on developing products with functional ingredients and earning consumer trust is cited as the foundation of its growth.
Within just three months of its launch, Hevblue recorded sales in the hundreds of millions of Korean won, and during Amazon Prime Day in July, it achieved 200 million Korean won in sales in just one week. These results led to a record as the first new seller on Amazon, with less than one year of activity, to reach the number one sales position.
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Meanwhile, based on these achievements, Amazon recognized Hevblue as a success story and invited the brand to the global stage. At "Amazon Beauty in Seoul 2025," Park Dawon, CEO of Cosmento Korea, shared insights under the theme "How We Succeeded in Our First Year on Amazon."
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