Asan Sees Population Growth as Industrial Complex Workers Gather... Focus on Job-Proximity 'Hillstate Mojong Blanc Luce'
- Samsung's 4.1 Trillion Investment Expected to Sustain Young Population Growth in Asan City
- From Basement 2 to 29 Floors Above Ground, 9 Buildings with 84~109㎡ Units, Total 1,060 Households, Largest Scale in Mojong-dong
Amid a surge of local cities on the brink of extinction, Asan City in Chungnam is attracting attention in the housing market as its population is increasing, especially among the younger generation.
This growth is largely attributed to major corporations like Samsung creating high-quality jobs preferred by young people within industrial complexes. Additionally, Asan's employment environment has stabilized, with the proportion of regular workers reaching 65.6%, the highest among cities and counties in Chungnam.
Consequently, the city's growth rate is also steep. According to the Korea Industrial Complex Corporation's '2022 Q4 Industrial Complex Status Survey,' out of 181 industrial complexes established in Chungnam, the largest number?18 complexes?are located in Asan, with an additional 9 complexes either under construction or planned.
Furthermore, according to the National Statistical Portal (KOSIS), Asan's GRDP (Gross Regional Domestic Product) in 2019 was approximately KRW 28.9717 trillion at current prices, exceeding Cheonan City's KRW 24.1528 trillion by more than KRW 4 trillion. GRDP refers to the total value of final goods and services newly created within a specific region over a certain period, serving as an economic indicator showing the amount of added value generated through economic activities within each city and province.
The population trend also stands out. According to KOSIS, as of last year, Asan's population totaled 334,539, an increase of 9,959 from the previous year. Notably, since statistics began in 1992, Asan is the only city among the 15 cities and counties in Chungnam that has never experienced a population decline year-over-year. In contrast, Cheonan City's population was 657,559 last year, larger than Asan's, but it has been declining for two consecutive years.
An industry insider stated, "An increasing population signals the expansion of infrastructure such as transportation networks and residential facilities, indicating overall regional revitalization. Especially, since young consumers recently prioritize proximity between residence and workplace as the most important factor in housing choice, it is worth paying attention to housing near industrial complexes."
Meanwhile, 'Hillstate Mojong Blanc Luce' is about to be launched for sale in Mojong-dong, Asan Mojong 2 District, Chungnam.
Hillstate Mojong Blanc Luce will be a large apartment complex consisting of 9 buildings ranging from 2 basement floors to a maximum of 29 floors above ground, with a total of 1,060 units sized between 84 and 109 square meters. All units are medium to large-sized apartments with exclusive areas of 84㎡ or more. The 84A and 84B types feature a 4-bay slab-type layout, while the 109 type is designed with a 5-bay slab-type layout to maximize natural lighting and ventilation.
Located adjacent to Asan Display City and the planned Asan Tangjeong Techno General Industrial Complex, the complex is expected to have abundant real demand due to its proximity to workplaces. As preference for residence-work proximity complexes is rising among the younger generation, future value appreciation is anticipated. Moreover, with the planned expansion of Asan Display City 2, the demand base is expected to grow even further.
As the largest apartment complex in the Mojong District of Asan, it will be equipped with community facilities befitting its scale. Various community amenities catering to all age groups will be provided, including a GX room, fitness center, indoor golf practice range, guest house, small library, senior citizens' center, daycare center, and a community care center.
The complex will be developed as a highly preferred 'Chopuma' (short for 'within walking distance to elementary school') complex for parents in their 30s and 40s. Sinri Elementary School is within walking distance, and nearby are Mojong Middle School (scheduled to open in March 2025), Asan Middle and High Schools, Hanol Middle and High Schools, Onyang Girls' Middle and High Schools, as well as a cluster of private academies. The transportation environment is also excellent.
Transportation networks are being improved in various ways. The long-awaited Dangjin?Cheonan Expressway, a key project for Asan City, is scheduled to open, with the Asan?Cheonan section, part of the Dangjin?Cheonan Expressway, expected to be completed by the end of 2023, improving access to the Gyeongbu Expressway and Seohaean Expressway. Additionally, a section of the Asan IC access road is set to open in March 2023, which is expected to benefit the area. Within 3 km of the complex are Onyang Oncheon Station and Baebang Station on Subway Line 1, and the planned Punggi Station (tentative name) will be located approximately 1.5 km in a straight line from the complex. The expansion of transportation networks is expected to make mobility to nearby industrial complexes, Seoul, the metropolitan area, and other regional areas more convenient.
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The complex also boasts abundant residential infrastructure and easy access to leisure facilities. Large supermarkets such as Hanaro Mart, Lotte Mart, and E-Mart are nearby, along with CGV, Lotte Cinema, Onyang Oncheon Traditional Market, Asan City Hall, Asan Fire Station, Asan Bus Terminal, and Asan Chungmu Hospital. Leisure and sports facilities such as Eoullim Neighborhood Park, Onyangcheon to Gokgyocheon streams, Hanmaeum Baseball Stadium, Asan National Sports Center, and Yi Sun-sin Sports Complex are conveniently accessible.
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