Vegan Skincare Brand MediBless PureMay Enters Hyundai Department Store Clean Beauty Edit Shop 'B CLEAN' Pangyo Branch
Clean beauty vegan skincare brand MediBless PureMay (CEO Choi Soo-yeon, hereinafter PureMay) announced on the 17th that it will newly open a store in the second branch of the clean beauty select shop 'B CLEAN,' which will open on October 18th at Hyundai Department Store Pangyo Branch.
'B CLEAN' is a clean beauty select store directly selected and operated by Hyundai Department Store, featuring clean beauty brands that use vegan certification, eco-friendly ingredients, cruelty-free practices, and sustainable packaging. The first store opened at The Hyundai Seoul located in Yeouido, Seoul, and PureMay has established itself as a leading domestic eco-friendly vegan skincare brand by holding several pop-up store promotions at 'B CLEAN' The Hyundai Seoul.
Launched with the concept combining 'Pure,' meaning purity, and 'May,' the English name for the month of May, PureMay is a mildly acidic vegan cosmetics brand that uses various real flowers inspired by the purity of May. It minimizes harmful chemical ingredients to the human body and develops and supplies mildly acidic products with a pH around 5, close to the skin's natural state, based on a natural base of over 90% natural ingredients, optimally blending high-quality natural essential oils and carrier oils.
Currently, starting with 'B CLEAN' at The Hyundai Seoul, PureMay is available at offline stores such as Hyundai Department Store Pangyo Branch's 'Cosme Place,' Samsung C&T's 'Beaker LabelC' Cheongdam and Hannam branches, as well as various online malls including Cheil Industries' 'gettt,' 'AK Mall,' 'SSG.com,' and the cosmetics specialty shopping mall 'Hwahae.'
A PureMay representative stated, "MediBless PureMay has been practicing sustainable eco-friendly clean beauty under the brand slogan 'Health Campaign from 0 to 110 years old, OTOIIO (Otollo).' We have also completed low-irritation testing and obtained vegan certification for all products with the commitment to gift purity to the skin, capturing the freshness of May."
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The representative added, "Through the 'B CLEAN' Pangyo branch, we hope that more people will enjoy the unique purity of PureMay that they have never experienced before."
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