Sangsaengnamu Hosts Chuseok Live Commerce Supporting Small Business Owners in Mokpo City
[Asia Economy Honam Reporting Headquarters Reporter Jeong Hyeong-seok] The nonprofit organization Sangsaengnamu held a Chuseok live commerce event on the 3rd at the Social Enterprise Growth Support Center ‘Social Campus On (溫)’ in Mokpo City to help small business owners in Mokpo enter the e-commerce market and secure online sales channels.
At this live commerce event, three small business companies from Mokpo participated and sold ▲Gopchang Dolkim gift sets (Mokpo Sanghoe) ▲Four types of dried seafood sets (Orange Bada) ▲Eco-friendly kitchen soap sets (Dameulkkum). The event concluded successfully, ranking 2nd in sales and 3rd in viewership in the food category on Naver Live Shopping.
This event laid the foundation for future online independence of businesses by having small business owners dreaming of digital transformation participate directly in all processes such as product photography and detailed page creation through prior digital education.
Held ahead of Chuseok to increase sales and restore management for small business owners struggling due to the prolonged COVID-19 pandemic, Sangsaengnamu plans to continuously operate customized digital education for small business owners.
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Meanwhile, the Digital Capability Enhancement Education Project is organized by the Ministry of Science and ICT, NIA Korea Intelligent Information Society Agency, and Jeollanam-do Province, and conducted by Sangsaengnamu and TMD Co., Ltd. The project offers free customized digital capability enhancement education for all citizens, including digitally vulnerable groups.
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