kt cs launches US vegan designer brand 'JWPEI' in Korea

[Asia Economy Reporter Lim Hye-sun] kt cs announced on the 3rd that it has officially signed a contract with the US vegan fashion designer brand 'JW PEI' and launched it domestically.

JW PEI is a bag brand launched in 2017 by American co-founders, the couple Yang Pei and Stephanie. All products use eco-friendly materials for the sake of the global environment. They produce products using vegan leather and fibers made from recycled plastics, and realize responsible sustainable values by minimizing packaging as well.

Various events including special discount benefits are also offered. W Concept is holding a sale with up to 30% off on selected items until February 7, and SSF will hold a launch celebration event from the 7th to the 13th, offering a 15% discount on all items and additional discount coupons.

Kim Heung-sik, head of marketing at kt cs, said, “Through the official domestic launch of ‘JW PEI,’ characterized by eco-friendly vegan leather and minimal design, domestic customers in their 20s and 30s...”

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