Hanchon Seolleongtang and Yuksudang Surpass 130 and 70 Stores Respectively

[Asia Economy Reporter Moon Hyewon] Lee Yeon FNC's dining brands 'Hanchon Seolleongtang' and 'Yuksudang' are expanding their stores.

According to Lee Yeon FNC on the 11th, last year Hanchon Seolleongtang opened 18 new stores, and Yuksudang opened 26 stores. As a result, Hanchon Seolleongtang now has 130 stores nationwide, and Yuksudang has 72 stores.

Lee Yeon FNC cites the steady franchise openings of Hanchon Seolleongtang and Yuksudang to the fact that their main menus consist of easy-to-eat soup dishes, health foods, and gukbap (soup with rice), which resulted in relatively low customer loss due to COVID-19, and that their delivery menus are sufficiently enjoyable, leading to increased delivery sales. The average store sales of the two brands last year rose about 20% compared to the previous year.

Lee Yeon FNC also reports that the head office's Store Opening Approval Committee analyzes whether the commercial area can generate stable sales before deciding on store openings, and that various benefits for store owners, such as regular store inspections and consultations, have played a significant role in expanding the stores.

This content was produced with the assistance of AI translation services.