Samsung Overtakes China's Xiaomi to Rank 2nd in Q3 Wearable Market... Led by 'Galaxy Watch4'

[Asia Economy Reporter Koo Eun-mo] In the global wearable market for the third quarter of this year, Samsung Electronics climbed one spot to second place in market share, led by its smartwatch 'Galaxy Watch4' series.

According to market research firm IDC on the 8th, Samsung Electronics' global wearable market share in the third quarter of this year was 9.2%, an increase of 0.3 percentage points from 8.9% in the same period last year.

Samsung Electronics' shipments of wearable devices such as smartwatches and wireless earphones in the third quarter reached 12.7 million units, up 13.8% (1.5 million units) from 11.2 million units in the same period last year. IDC evaluated that the success of the new smartwatches 'Galaxy Watch4' and 'Galaxy Watch4 Classic' influenced the improved performance, and that offering wireless earphones and smartwatches bundled with smartphones also played a key role.

China's Xiaomi saw a decline in shipments, losing the second place to Samsung Electronics and dropping one spot to third. Xiaomi's third-quarter shipments were 12.7 million units, down 23.8% from 16.7 million units in the third quarter last year. Its market share also fell by 0.5 percentage points from 13.2% to 12.7%.

Apple, leading the market, firmly maintained its top position in the wearable market with shipments close to 40 million units. However, Apple's third-quarter shipments were 39.8 million units, a 3.6% decrease compared to 41.3 million units in the same period last year, and its market share slightly dropped from 32.8% to 28.8%. Huawei took fourth place. Although Huawei increased its shipment volume to 10.9 million units from 10.5 million units in the third quarter last year, it failed to raise its market share.

The total shipments in the wearable market for the third quarter reached 138.4 million units, growing 9.9% compared to 125.9 million units in the same period last year, continuing the recent growth trend.

This content was produced with the assistance of AI translation services.