SK Stoa Launches Jointly Planned Health and General Food Products... "Strengthening Food Competitiveness"
[Asia Economy Reporter Lim Chun-han] SK Stoa announced on the 6th that it will strengthen its food competitiveness by exclusively launching co-planned products (NPB) of health foods and general foods.
For health foods, they introduced the diabetes care product ‘Leo Lee Gyeongje Gise Dangdang Yeoju Juice,’ co-planned and developed with Oriental medicine doctor Lee Gyeongje. This product is made by blending 100% domestically grown bitter melon (yeoju) with 11 traditional ingredients, making it easy for people of all ages to consume. It contains no artificial additives such as sweeteners or flavorings, making it suitable for customers who need continuous and steady blood sugar management.
For general foods, ‘Gang Buja’s Boneless Galbitang’ will be launched on the 8th. This product was co-planned and developed in collaboration with actress Gang Buja, removing all the hard-to-eat bones and using 100% beef rib meat only. Additionally, it includes extracts of goji berry, astragalus, and reishi mushroom to enhance taste and flavor.
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An SK Stoa official said, “Leo Lee Gyeongje Gise Dangdang Yeoju Juice is a perfect gift for Chuseok, and Gang Buja’s Boneless Galbitang can be used in various Chuseok dishes, so we expect it to receive much love from customers. We will actively expand the food category in the future to build a self-shopping environment with a wide range of choices.”
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